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Please help me pick a domain from a SEO point of view

Discussion in 'White Hat SEO' started by al_pacino, Apr 30, 2011.

  1. al_pacino

    al_pacino Junior Member

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    I already have one domain - bestwebdesignservices.net, but many guys told me that it is not so good to develop a website on it (too long, pretty hard to memorise, .net instead .com, too spammy looking, etc.). The only good thing about it is that it includes 2 keywords - each having over 12k exact searches per month - "best web design" and "web design services".
    So, my question is: should a shorter (around 14-18 letters), .com domain be better, if it won't include any other keyword than "web design" (which is highly competitive, by the way)? I mean, for example, should be better spicywebdesign.com than bestwebdesignservices.net? What do you think, guys? Please help me...
     
  2. Turbo10

    Turbo10 Junior Member

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    I would much rather have a longer tailed keyword (i.e. bestwebdesignservices.net) that is easier to rank with, than a higher competition keyword that is harder to rank with......IF you're looking for organic search engine traffic.

    Heck, if you're into webdesign, buy both, promote both and see which you get better results with. It's not that much more effort to beta test both sites. Oh and I'd have to disagree that it's not o.k. to go with .net
     
  3. movieman32

    movieman32 Regular Member

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    I agree with Turbo10, I would have no problem developing a site using a long domain like you have.

    I am assuming you are going to try to get traffic from social sites and search engine results - no one is going to have to memorize your site name if you plan on getting traffic from those sources.

    But even if you don't plan to get traffic this way, people are now use to remembering long URLs. Go for it.

    Now I'm not a guru or anything, but ask yourself, "how much experience do the guys telling me not to use the domain have and how much are they making off the internet?"
     
  4. NTotal

    NTotal Newbie

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    I'm not SEO expert but looking at it from a customer's point of view.

    If you plan to brand yourself and do offline promo, shorter name is better and more memorable as 'Best Web Design Services' is too generic (imagine the name on a name card'. Branded name like (picking out of thin air) 'Avantus Creative' or 'Activa Design' sound more trustworthy.

    Like others suggested, you can redirect that domain so you have the advantage of having exact match domain for the keyword you are trying to rank too.

    My $0.02
     
  5. efwebs

    efwebs Regular Member

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    Having two popular keywords is great, but can you rank for either of them?

    Try something like ABCwebdesign.com (pick your initials or whatever), and then make pages for other longer tail keywords, like, ABCwebdesign.com/cheap-web-design-services/

    backlink directly to those other pages with the longer tail keywords as anchor text. you can rank for those pages now, and maybe overtime your main site will rank for "web design"

    so, you'll be targeting SEO, and you'll have a brandable site for all of your clients that aren't finding you through the search engines
     
  6. al_pacino

    al_pacino Junior Member

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    Wouldn't be easier to rank higher for those long tail keywords, having them in the domain name, than rather having them only in the page url? Or is exactly the same thing?
     
  7. efwebs

    efwebs Regular Member

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    yeah, but then he has a goofy domain name to give to clients, and he has to have more than one domain to target each keyword if he only relies on exact domain names

    if you look at most competition analysis tools, they just take "keyword in url" into consideration, not "keyword in domain". so, there is definitely a lot to gain by having it in the url, even if you miss some SEO by not having it in the domain as well.
     
  8. al_pacino

    al_pacino Junior Member

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    So you suggest finding a brandable domain name and redirect the long tail keyword domain to it, or viceversa?
     
  9. efwebs

    efwebs Regular Member

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    I don't actually know how redirects work with SEO.

    It didn't sound like you were going after a long tail keyword...web design and web design services sound like big markets. If you just bet on those and you can't rank for them, what are you left with? If you go the other route, you at least have a brandable name for your business, and you can try to rank for long tail keywords on inner pages, AND you can still go after "web design" if you're feeling lucky.

    If you want to target other things with EMDs and redirect, that's an option too. I just don't know how those work so I can't comment on the logic behind that strategy.