1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

ORM Case Study EAV Barbell Club bans cops & military

Discussion in 'BlackHat Lounge' started by b1step-ahead, Aug 9, 2017.

  1. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    From time to time I will post orm viral events here. This one is going viral fast.

    Atlanta gym owner makes no apologies for 'No Cops' sign

    "We've had an explicitly stated 'No Cop' policy since we opened, and we also don't open membership to active members of the military," the business owner said.

    Article here http://www.11alive.com/news/eav-gym-owner-makes-no-apologies-for-no-cops-sign/462861350

    Yelp account here https://www.yelp.com/biz/eav-barbell-club-atlanta

    Total reviews as of 8-9-17 1230pm 18 live reviews 7 filtered the yelp media alert active cleanup filter is not live yet.

    It takes usually about 30 fast 1 star reviews to trip the active cleanup filter.
     
  2. Sherbert Hoover

    Sherbert Hoover Jr. Executive VIP Jr. VIP

    Joined:
    Dec 26, 2010
    Messages:
    997
    Likes Received:
    8,045
    Occupation:
    ORM - Branding - Content
    Location:
    United States
    Home Page:
    brb new client
     
    • Thanks Thanks x 3
    Last edited: Aug 9, 2017
  3. BassTrackerBoats

    BassTrackerBoats Super Moderator Staff Member Moderator Jr. VIP

    Joined:
    Mar 10, 2010
    Messages:
    15,939
    Likes Received:
    29,267
    Occupation:
    Selling CPA Sites
    Location:
    Not England
    Home Page:
    I saw that on a news site earlier today... the guy is catering to people who are uncomfortable around cops.

    Who does that thinking it is a wise business move?

    How much dope, collectively, does his current clients bring into his club on a weekly basis?

    On a monthly basis?
     
    • Thanks Thanks x 1
  4. MisterF

    MisterF Jr. VIP Jr. VIP

    Joined:
    Nov 29, 2009
    Messages:
    6,287
    Likes Received:
    4,801
    Occupation:
    Conference Organiser, Business Advisor.,
    Location:
    JADIP
    Home Page:
    He looks like a druggy waste of skin, if that's the guy in the photo.
     
  5. Sherbert Hoover

    Sherbert Hoover Jr. Executive VIP Jr. VIP

    Joined:
    Dec 26, 2010
    Messages:
    997
    Likes Received:
    8,045
    Occupation:
    ORM - Branding - Content
    Location:
    United States
    Home Page:
    Does that guy even lift? Dude thinks he's fawkin zeez brah.
     
    • Thanks Thanks x 1
  6. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    Update 8-9-17 150pm currently 21 live reviews and 9 filtered reviews. The yelp active cleanup filter has not been tripped yet.
    * Side note the facebook page for above has 2,759 Reviews. From a seo point of view it will be interesting to see how page 1 results will stack up later.
     
  7. rafark

    rafark Regular Member

    Joined:
    Jan 15, 2013
    Messages:
    408
    Likes Received:
    191
    Gender:
    Male
    Occupation:
    Moderador
    Location:
    Noble and Heroic MC
    Some people just don't like the army. In the software industry there are some people that try to prevent their products to be used by anyone and anitubg related to the military.

    Some software licensees even have a "don't use for evil" clause.
     
    Last edited: Aug 9, 2017
  8. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    Update 8-9-17 9pm 43 live reviews mostly 1 star go figure. 20 filtered reviews. The yelp active cleanup filter not tripped yet.

    * it could be that it takes 30 filtered reviews during a certain time period.
     
  9. rafark

    rafark Regular Member

    Joined:
    Jan 15, 2013
    Messages:
    408
    Likes Received:
    191
    Gender:
    Male
    Occupation:
    Moderador
    Location:
    Noble and Heroic MC

    Dang it I made some errors and typos there, hate that we cannot edit our posts after some time has passed.
     
  10. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    update 8-10-17 815am 56 live reviews and 28 filtered. The yelp active cleanup has not been tripped yet.

    * interesting side note. The actual rating is about 1.5 stars. There appears to be a few 5 star reviews from supporters.
    This is a unusual situation of a business receiving negative viral content but getting positive reviews from supporters of his message. It will be interesting to see how yelp plays this.
     
  11. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    Update 8-13-17 8:29 pm 94 live reviews and 66 filtered. The yelp active cleanup is still not live. It's a guess that it's not part of the algo and is probably human controlled.
     
  12. rafark

    rafark Regular Member

    Joined:
    Jan 15, 2013
    Messages:
    408
    Likes Received:
    191
    Gender:
    Male
    Occupation:
    Moderador
    Location:
    Noble and Heroic MC
    Let me see if I get this, you're pretty much ok with people rating negative because they don't support him, but you're uncomfortable with people rating positive because they do support him. What link of logic you have boy.
     
  13. Sherbert Hoover

    Sherbert Hoover Jr. Executive VIP Jr. VIP

    Joined:
    Dec 26, 2010
    Messages:
    997
    Likes Received:
    8,045
    Occupation:
    ORM - Branding - Content
    Location:
    United States
    Home Page:
    Kind of impressive that as a small business they've managed to maintain 1-2-3 for their business name despite this massive national backlash. Everything below that is a complete nightmare scenario, though.
     
  14. The Curator

    The Curator Jr. VIP Jr. VIP

    Joined:
    Dec 27, 2013
    Messages:
    993
    Likes Received:
    382
    As a former bailbondsman, I remember this donut shop owner who forbade cops from coming into the store, she quickly closed down 3 months afterwards. Moral of the story? Understand your customer base...
     
  15. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    Hey, I'm just keeping track of this to see how it pans out later. I'm just documenting observations in the event yelp wipes out all the reviews. My thinking is that a few 5 star reviews have kept the active cleanup filter from being tripped.

    It's a orm case study, so i'll try to update this every so often. Maybe later down the road after a few case studies, understanding yelp's algo will be a little easier.

    * Update 8-15-17 940am 92 live and 68 filtered
     
    • Thanks Thanks x 1
  16. BassTrackerBoats

    BassTrackerBoats Super Moderator Staff Member Moderator Jr. VIP

    Joined:
    Mar 10, 2010
    Messages:
    15,939
    Likes Received:
    29,267
    Occupation:
    Selling CPA Sites
    Location:
    Not England
    Home Page:
  17. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    • Thanks Thanks x 1
  18. SensualTyrannosaurus

    SensualTyrannosaurus Jr. VIP Jr. VIP

    Joined:
    Mar 19, 2015
    Messages:
    360
    Likes Received:
    238
    Occupation:
    Machinegun Troller
    Location:
    Conducting an LoL Shaped Ambush
    Home Page:
    What a fucking train wreck.

    Code:
    http://www.eastatlantabarbellclub.com/about/
    [​IMG]
    I'm sure this is attracting all sorts of "radically aligned" scum. Pic is of owner.
     
  19. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    776
    Likes Received:
    316
    * Major Update 8-19-17 1244pm
    It looks like they wiped out the entire yelp account or started a new one. It appears that it's a new one, and it's unclaimed. https://www.yelp.com/biz/eav-barbell-club-atlanta-3 Currently 2 live and 2 filtered. The 3 at then end prob means 3rd account.

    Also, the Google My Business account/listing is coming up closed.