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On-page seo is more important than link buiding in 2013?

Discussion in 'White Hat SEO' started by abbottern, Apr 10, 2013.

  1. abbottern

    abbottern Newbie

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    Howdy everyone,

    Recently I found that many seo buddies don't do Link building but on-page seo. On-page seo is more important than Link building in 2013? It is said that by doing on-page seo only can avoid unnatural links warn by google.Is this true? If so,how can I do on-page seo on e-commerce sites? what's your on-page seo experience? Any one can share with me?
     
  2. UrsuAke

    UrsuAke Power Member

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    Not really. You can get on page one in no comp to small comp niches with on-page alone but that's it. If you need to rank for tough kw's you need backlinks.

    You can't get the unnatural links notification if you don't have any backlinks now can you? So the answer is yes, it's true.

    Implement the canonical tag propperly.

    Add microformats.

    Add data formats breadcrumbs.

    + the normal SEO stuff.

    If you want to be 100% safe, go for the web2.0 links, blog comments, social bookmarks and social media links as tier 1. All high quality and low quantity. Vary your anchors and target pages -> you'll be fine.

    Now go to work!
     
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  3. SkyrocketSEO

    SkyrocketSEO Jr. VIP Jr. VIP Premium Member

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    I'll share with you for $180/hour...no really, I will
     
  4. UrsuAke

    UrsuAke Power Member

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    LoL, nice one. I wanted to +Rep you but I already did that few days ago :)
     
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  5. freezeice04

    freezeice04 Power Member

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    On-page seo usually refers to keyword density, keyword in title, header tags etc. If that's what you're referring too, then I'd say they have very little effect on seo and you don't need to focus too much on on-page seo. If you mean on-page seo by content quantity and quality, then I'd say yes they're pretty important as google loves content. Good content will get you backlinks naturally, but writing high quality content alone isn't enough. It will take you ages to start seeing results without backlinks and you'd have to target low competition long tail keywords if you don't plan on building much links. Backlinks is always a must and is the most important thing in seo... even if you have a 1 page website and lots of good backlinks then you'd still rank very well.

    In short, I'd say do both - get lots of high quality content and lots of quality backlinks.
     
  6. onlinehitman

    onlinehitman Junior Member Premium Member

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    You need to think of on-page SEO as something that states the purpose of a specific page. The essential areas where you should state the purpose include -

    Title Tag
    URL
    Content of the Page
    Image Alt Text

    In any case, you should indulge in keyword stuffing. Hope that helps. Thanks.
     
  7. adam98

    adam98 Newbie

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    In 2013, on page opt have given more imp than off page opt. That's true.

    Now, off page opt is more necessary when the competition of keyword is tough to be ranked.
     
  8. Duffers5000

    Duffers5000 Elite Member

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    Ursuake gave you a good answer. Ranking is holistic....cover every base

    Theres no way an E-com site ranks for anything other than "Albanian Llama cheese" without a quality and diversified, drip fed constant seo campaign.
     
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  9. martha.ackles

    martha.ackles Registered Member

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    They probably been re-doing their site based from the recent algo changes.

    But on-page and off-page are equally important only that the focus now is quality content. So if your site has low content, you need to make the necessary changes to avoid getting blocked.
     
  10. vaservices

    vaservices Regular Member

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    In Fact I think both of them: on page opt and off page opt are very important. If your website is not properly optimized on-page, your efforts off the website (link building, content marketing, social media) probably won't yield substantial results. Not that they won't generate anything at all, but more than half your efforts may end up going down the drain. But after that I aggree with adam98 that: Now, off page opt is more necessary when the competition of keyword is tough to be ranked.
     
  11. infoasian

    infoasian Supreme Member

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    I would say onpage SEO is insignificant when your content is good. However you can tweak weak content to look a bit better for Google bot.