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offline PR tactics that can be twisted to work online

Discussion in 'White Hat SEO' started by squelsh, Jun 26, 2009.

  1. squelsh

    squelsh Regular Member

    Mar 19, 2009
    Likes Received:
    I'm thinking about doing some research into offline PR tactics that are - or could be - used online for successful online PR.

    A classic example of an offline PR tactic is a press release which is used online both to create buzz (traditional goal) and backlinks (online goal).

    I did a google search but couldn't really find anyone that had covered this before. If anyone has any good articles/ ebooks on the subject or has worked in PR and can make some recommendations I would love to know!
  2. glove

    glove Junior Member

    Jun 20, 2009
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    Word of mouth.Instead of sending the client a mail,you can call them or talk to them personally if possible.Make sale through your own words.