I have a forum. I did not work on it for the last 4 years and the traffic decreased. It used to have 5x traffic (from long tail keywords I guess). I restarted working on it at around the beginning of October. When I analyze it with Ahrefs, I see that the number of organic keywords increases consistently. But I can not say the same for the traffic. Screenshot for the number of keywords and the traffic is below. Let me know what you think about it. Am I on the right path? Is it getting better? What do you suggest to make it better? My assumption is this: SERP for long tail keywords improves but this does not effect traffic since they could not reach to top 10 yet. So I am on the right path. Do you agree? Organic keywords and organic traffic: By the way, the number for the organic traffic does not reflect the truth. The website has 5000+ sessions per day at the moment but I am tracking the traffic with Analytics and I think the shape for the traffic reflects the truth.