Non Converting Keywords

Hi all, how much should I spend on non-converting keywords before I remove them from my campaign? Thanks for the help...

G0rd0n said:

Hi all, how much should I spend on non-converting keywords before I remove them from my campaign? Thanks for the help...

Click to expand...

I did some more research...

It looks like most people spend the amount of payout per keyword.

So if I have an offer that pays me $20, I would have to spend $20 on each non-converting keyword before I remove them from my campaign.

I guess this campaign testing can get expensive...