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Negative YouTube SEO case study: Thumbs up and down have zero influence

Discussion in 'YouTube' started by macdonjo3, Dec 4, 2015.

  1. macdonjo3

    macdonjo3 Jr. VIP Jr. VIP

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    I'd like to share my experience and findings with some recent tests of likes and dislikes on YouTube.

    I tried on 4 different cases.

    I added 100 likes to 2 videos and 100 dislikes to 2 videos.

    I waited a few months and saw it had zero effect on the videos.

    The videos that had age and high retention views stayed put at #1, even if they had 100 dislikes and 10 likes.

    The videos that were new and didn't have many real views didn't move, even if they had 100 likes and zero dislikes.

    The videos that were new and did nothing but offer value which brought natural high retention views, easily hit 1000 real views in targeted buyer traffic.
     
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  2. Neon

    Neon Elite Member

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    Thanks for the share. I've always thought that youtube videos with dislikes rank really bad.
     
  3. macdonjo3

    macdonjo3 Jr. VIP Jr. VIP

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    You would think so, but I couldn't spot any movement in both Google (of YouTube videos) and YouTube search results.
     
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  4. Dokezar

    Dokezar Regular Member

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    Thanks for this test dude. :)
     
  5. sashablack

    sashablack Elite Member

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    good to know, thanks :)

    -Sasha
     
  6. smartboyhere

    smartboyhere Power Member

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    its hard to play with youtube nowadays..
    Thanks for your case study!
     
  7. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Interesting study. Behavioral / social signals indeed seem more important than ever. Bounce rate, how many people watch your video to the end, etc.
     
  8. V

    V Elite Member

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    Well, that's new. Last I checked, I only had to give likes and views to rank videos on YT. They have changed a lot of things because of our spam :D :p
     
  9. Sythix

    Sythix Senior Member

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    Makes sense. Even if a video had 1 million dislikes that's still 1 million people who took the time to watch the video, which is ad revenue to Google. You have to look at the bigger picture, the sites and channels that rank are the ones that make Google the most money.
     
  10. macdonjo3

    macdonjo3 Jr. VIP Jr. VIP

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    Right, behaviour over interaction. Viewer retention > likes, for example.