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Need to creating a marketing strategy - please give your suggesstions!

Discussion in 'Making Money' started by psychodelic2, Oct 17, 2013.

  1. psychodelic2

    psychodelic2 Junior Member

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    Dear Marketing gurus,

    I'm staring at my 1st break in the internet marketing business with a client who runs an online certification company.

    He runs a successful corporate training program, which certifies the users in project management skills among others. (users pay to give online assessments and receive industry recognised certification)

    They offer some nice e-learning modules and help the users prepare for certification exams as well.

    He wants to hire me on a freelance basis to promote his business and tomorrow i need to present a marketing strategy that he will love and want to execute.

    My current plan for offering him is as follows:

    1. Post affiliate pro based affiliate program to get sales.
    2. 50,000 emails a day using a reputed mailing company.

    I guess my efforts will need to include writing articles, and creating graphics/landing pages/etc to attract the crowds.

    I understand the affiliate program will take time to catch on and it will be a challenge getting enough email IDs on a daily basis, what else can we do?

    I would love to get some help from yall to get a clearer picture of what the offerings should like and be presentable to corporate client.

    Thanks in advance..