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Need suggestions on how to prevent click fraud on website

Discussion in 'General Programming Chat' started by premiumsource, Jun 14, 2015.

  1. premiumsource

    premiumsource Senior Member

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    solved. thanks.
     
    Last edited: Jun 15, 2015
  2. member8200

    member8200 Regular Member

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    1. Set different bid prices for content-targeted sites
    Reduce your financial risk by limiting the amount you are prepared to pay per click. Limit your exposure by limiting your placement of ads on "just any" website relevant to your keywords.


    2. Keep an eye on your competitors
    Monitor who is competing with your keywords in the search engines, as they could be a potential source of competitor click fraud.ClickForensics offers free click tracking reports that details the number of clicks on your ads that come from competitors and other common sources of fraud. Companies such as AdWatcher and ClickDefenseoffer free trials. You can search on SourceForge for open source PPC fraud detection as well.


    3. Always track your advertising campaigns
    You can't manage what you don't monitor. Google makes available to advertisers using its AdWords program two tools: Campaign Performance and Account Performance. These allow you to see the number and percentage of clicks that Google has categorized as invalid.


    4. Only advertise in specific countries
    Countries with low labor rates employ people for the sole purpose of clicking on advertisements. Don't run ads in countries where you can be seen and possibly sabotaged.


    5. Target high-value sites for your ads
    Some low-quality sites are hotbeds of click fraud. A person or a bot may be clicking your ad--any ad--on these sites to boost the owner's PPC revenues. Google and Yahoo! allow you to set up ad campaigns that only run ads on the sites you specify, thereby avoiding sites where unethical revenue generating may occur.
     
  3. premiumsource

    premiumsource Senior Member

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    Are you kidding me? You copied the entire Entrepreneur magazine article from 2009! http://www.entrepreneur.com/article/201910

     
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  4. MrBlue

    MrBlue Senior Member

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    LOL. I agree, pretty useless reply. Anything to increase post count I guess.

    In the past one of my sites was being heavily click bombed. My solution was to log all IPs and clicks. I set a maximum number of clicks per IP as well as a total maximum number of clicks per day. If one IP reached its daily maximum all ads for that IP would be disabled and if the total daily maximum was reached all ads for all traffic was disabled.

    In fact, if you are using WordPress, I think there is already a decent plugin which replicates the above.
     
    Last edited: Jun 15, 2015
  5. premiumsource

    premiumsource Senior Member

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    HI, I appreciate your response. IPs are all different so I won't be able to track it that way. The best would be some kind of captcha or something that would trip a bot but a human wouldn't mind doing and wouldn't make them leave the site.

     
  6. Nut-Nights

    Nut-Nights Jr. VIP Jr. VIP

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    There is few plugins and services which blocks bot traffic or proxy traffic on website. Just search them on Google.
     
  7. MrBlue

    MrBlue Senior Member

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    In my case all the IPs were different as well. The general idea is that you allow a certain number of clicks/per day, regardless whether they are legit or not and once you've hit that number you disable your ads. This way you can keep making ad revenue with a normal CTR and not have to block legitimate traffic with a captcha.

     
  8. premiumsource

    premiumsource Senior Member

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    They look completely legitimate with each click having a unique IP. They don't click more than once per IP ever so that wouldn't solve it.
     
  9. Nut-Nights

    Nut-Nights Jr. VIP Jr. VIP

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    if they look legit, Can you tell me traffic source :D