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[need] simple guide to google ad words tool?

Discussion in 'Black Hat SEO' started by darrensss, Jan 18, 2012.

  1. darrensss

    darrensss Power Member

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    Guys,

    Im having a internal battle with a few people regarding keywords we should target.

    Im using the free google keyword suggestion tool.
    I then enter my general keyword 'Dogs'
    I select my country
    I select 'exact' and untick 'broad' match types.
    and hit search.

    The results start off by showing me 'Dogs' and then in the results below it shows 'related' keywords associated to 'dogs' for example ...

    dog names
    dog breads
    husky dogs

    etc ...

    So am i correct in thinking that i need to target these terms? are these the main keywords people use that are related to 'dogs'?

    Or should i be using the 'broad' search match?

    Confused
    :confused:
     
  2. Mark B

    Mark B Junior Member

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    The other results, are just alternative words you can use or target as keywords, "dog names" might get twice as many exact matches, so you may decide to target this word instead

    The tool gives you keywords that you may of never considered
     
  3. darrensss

    darrensss Power Member

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    So what im doing in the op is correct?
    any other free kw tools i should be using?