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Need help figuring what to charge for SEO?

Discussion in 'White Hat SEO' started by dantob, Dec 7, 2010.

  1. dantob

    dantob Power Member

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    Ok I will be sending a proposal to a client for SEO work. This client runs a training school that take in roughly $13K for each person that enrolls in their programs. So what fee should I be charging on a monthly basis for basic SEO such doing some article backlinking, web2.0 sites, socialbookmarking, etc. I was thinking of $495 setup fee and $1495/mo for mainetance. What do you guys think?
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  2. theconfidenceman

    theconfidenceman Regular Member

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    thats good but what if he is able to spend more, a lot more?

    If possible ask some questions about his budget and expectation
    before you make your offer. what he spends now etc etc.

    use adwords prices as a guidline for what it would cost via adwords
    and present those numbers as that will give you a very high negotiating
    starting point.
    for example "mr jones.. keyword a cost $1 click or $1000 month
    keyword b $1 click $1000 month etc etc. via adwords. then show him
    a savings by using you.

    hope that helps. good luck.
     
  3. theconfidenceman

    theconfidenceman Regular Member

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    thats good but what if he is able to spend more, a lot more?

    If possible ask some questions about his budget and expectation
    before you make your offer. what he spends now etc etc.

    use adwords prices as a guidline for what it would cost via adwords
    and present those numbers as that will give you a very high negotiating
    starting point.
    for example "mr jones.. keyword a cost $1 click or $1000 month
    keyword b $1 click $1000 month etc etc. via adwords. then show him
    a savings by using you.

    hope that helps. good luck.
     
  4. dating101

    dating101 Regular Member

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    Yeah, you need A LOT more info from this client. I would assume that you have more info, but in the interest in saving time in making a post, you decided to keep the post short.

    Then again..... if you had the info that you SHOULD have, then the post wouldn't have been necessary.

    You should have info covering as many angles of his finances, budget(s) and expectations per his budget(s) as you can get.

    Is this your first client? (by no means am I trying to be a smart ass, I need info to help you too.)
     
  5. dantob

    dantob Power Member

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    First client. They currently use PennySaver to advertise and buy leads from a service (which they think are not very good). They used to do Adwords, but stopped like 6 months ago. They stated that majority of leads come from PennySaver.
     
  6. crosscheck

    crosscheck Regular Member

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    Agreed! Sometimes you have to lay it all out in a nice easy form for them to understand. Show him his savings by going with you and the much better results you will provide. If he has more money to spend but don't want to scare him off the start. Structure your program for him to drip feed a upgrade in service after you have proved and shown positive results.