Honestly, I don't think it matters. The name won't sell your product, the product will sell itself. Think about Wal-Mart. What do you think they sell? Walls. Nope, nor does Amazon have anything to do with the river. I hope I'm making sense, it's late over here.
Yah but wal-mart has to have a generic name because they pretty much sell anything. That's why circuit city changed the name of radio shack to the source. also, wal was part of the last name of the founder so it would make sense to be called wal mart.
I'm going for "Black Hat Marketing - The Unfair Advantage"
I just ideas for the looks of the 3d cover so i can tell my graphic designer. Anybody?
Blackhat Blackbook