This morning someone asked me to give them a price on SEO services for their business. They haven't bought a domain yet, it is a start up company. I told them that I would have to look to see how competitive their keywords are. She actually asked me how much to get her site #1 on google but I explained to her that no one can guarantee that. Anyway here is the screenshot for her keyword, I am an IT consultant but I have never charged anyone for seo yet so I don't know what the going rates are. It is a 2 word keyword, I deleted one of them from the screenshot to post it up here. It's not an extremely common word.