I have a client that is being out ranked by a lot of weaker competitors, not sure what to do now. We have a good white hat link profile, and more links than some of our competitors. Equal to or great PR, higher quality and optimized site. Yet we are being beat by a article from a magazine site, and other lower quality / linked competitors. When you guys are in this situation what do you do? The only thing I can think of is they have better site age, no better anchor text or anything. Feeling tempted to start buying some "gray hat" stuff, but this is for a branded company client.