Hi everybody, this is my 1st public journey and I decided to go publicly for: 1.) putting my thoughts down a.k.a. diary and to put more discipline in 2.) inspiring others? 3.) make my targets done Purpose: Make internet website (blog style, in native languague) for mothers, where they can find various hacks, tips, tutorials, infographics for household, health, money and save more time for herselves.. Target audience: - mothers at home (who all day sitting in front of facebook and dont do anything beside caring of the child, it means almost no personal life, no hobbie, no fun = they need and feel the needness for some improvement) Target audiene estimation: -> country population = 5.5mil -> women = 3mil. -> women 20-50y 1,5mil. -> 20-50y woman regular on FB = ca. 1mil. (i.e. my future coworkers, clients and customers) Goals: - creating monopol internet presence in this niche in my country, - gain media attention, - go list and bank (passive income until end of my life). Targets: 1.) 10.000 regular subscribers 2.) 20.000 downloads of our free manual(s) 3.) 100.000? per year 4.) 1000.000 visitors per year Marketing strategy: 1.) make article 2.) make downloadable version/copy/manual/plan under the text (dont forget for red arrow/arrows pointing there) 3.) share to 10-30 targeted facebook groups 4.) measure, analyze and improve the results Main idea for my visitor: - to help him (what is in for me) - lets play (create game condition) History: Project started 7 days ago (with my fionce). I registered new domain and bought better hosting pack. The roles: Im making all the internet coding, copywriting and marketing staff, she translating potential viral articles. So far created: 9 articles Chronology of my 1 and only (so far) succesful action: - 1st of February 2015 at 5:19PM I created, published and posted link of new article (make your abs...) with copy to 28 targeted Facebook groups. - 4 hours later I came to blog and there was surprise 14k+ visitors, 600+ likes and 500+ reshares (article went viral) - on one side it was unbelievable nice surprise, on the other hand I started realizing what things I omitted and started to handle my danger condition, because of these things I underestimate: - I created the downloable version of the article, putted form under the article (with red arrow pointing on form) - I created FB ad pixel for the website for later re-marketing purpose - I created google tracking for later re-marketing purpose - I created FB fanpage for the project - 24 hours went viral further = double results above - 48 hours went viral further = quadruple results above I learned from these 1 day (and my ommited things) more than for last 1 year of studying, applying and (some succesfuly some not) banking im IM. Results after 8 days: 684 subscribers 500+ downloads ca. 25? (from adsense...) 3.3k+ fb likes 2k+ fb re-shares 55k+ visitors MY problem for today: I started to creating the product (ebook) for this huge comm line potential - where to start? (I know that google working but there is a lot of material, some crap, some no, so if anybody has experiences..) Any idea with succesful strategy (with referene/book/blog) for creating of product?