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My Shopify Store Journey - From losing money on ads to Profitable one product store based on a niche

Discussion in 'Dropshipping & Wholesale Hookups' started by BapeWars, Jul 10, 2019.

  1. BapeWars

    BapeWars Newbie

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    Hello guys, I’ve been reading through these threads for the past few months and reading other people’s financial journey’s and I feel like my Shopify store is making enough profit to share my ups and downs and how I got to where I am today. So I made an account to share this with you guys.

    I started out watching YouTube videos about drop-shipping, I was interested because I had a bit of my student loan to invest and I was looking to build passive income. I felt this was perfect, but little did I know things would go really wrong at first. I started off making a niche store based around tools used to chop fruit and my website was called fruitchoppers.com, and the worst part is I spent around 500 pounds ( roughly 620 dollars ) on Facebook adverts focused on vegetarians and vegans as I thought they would use these tools daily as fruit consumes most of their diet. I was getting around 100 clicks a day with nobody buying the product even though it was FREE with like 4.99 shipping. In a period of a week I got my first sale afternoon spending 900 pounds on Facebook adverts.

    Even though I was really excited about my first sale, that excitement soon turned to sadness as I saw Facebook draining money out of my PayPal and realising all this was used to sell one item on PayPal.
    My website was really good as I used a paid theme and used the best tools available on Shopify to create a high conversion store. Sadly the ROI was terrible and I quit Shopify for around a month.

    I came across a really small Shopify YouTuber in my recommended and this guy didn’t have many views and was giving really different advice to the mainstream guys that got me interested in the first place. The advice they gave was to focus on Facebook ads and managing them properly to ensure you never lose a penny. Basically your ads will never go past a certain ROI and will automatically deactivate if it goes over the ad spend you set it up on. So if your advert getting 1000 clicks and each click is 0.50 that makes it inefficient so Facebook will cap that. It basically gauranteed that your ad is efficient enough to carry on working because the clicks are generating enough ROI. This blew my mind as it was the single most useful video Iv ever come across.

    The mainstream youtubers I previously watched never ever went into detail like this 1000 subs youtuber so I religiously studied each method he went into detail in. I made my Facebook ads extremely efficient as to where 40 percent of my new stores sales revenue was gross profit excluding Shopify, hurrify fees. At this moment I’ve made 1017 pounds in profit in around two and a half weeks from around 2800 pounds in revenue. I feel confident my store will keep on making profit, although I’ve heard of stores losing momentum, I’m still confident. I would advise staying away from mainstream youtuber advice as that’s general advice, look at smaller youtubers that use more statistics in their advice. I’m in the process of hiring a VA to do everything for me hopefully and finally I will achieve passive income if everything goes correctly. Threads on websites like these also have really good unfiltered advice. Iv currently recouped my losses and on track and I wish anyone reading this well in there Shopify journey !
     
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  2. ubailey

    ubailey Registered Member

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    Can you tell us what youtuber you are watching?
     
  3. INCC

    INCC Jr. VIP Jr. VIP Premium Member

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    Your targeting is simply not good enough, simple as that and happens with me all the time and happens with those same youtube gurus as well.

    Your game is good when you start to make your ads targeting even, so you dont loose nor profit anything.. For example I just tried to push PR's through facebook as this is something that i haven't done before, same shit just a digital product and i barely made it even and called it quits since there are much better and cheaper alternatives for this product where i dont need to educate the audience first.

    Hayden Bowles:

    https://www.youtube.com/channel/UCRRAra8zR-gQ8Us-4QdMe_w

    Check his videos, sometime this guy spends 3500 $ only to turn out that the product wont sell. And he is pro when you talk about shopify + facebook. It's not that you can just take something, pay for ads and just start generating money. Those times are over, dropshipping is harder than ever before and it definitely wont get easier either.
     
  4. BapeWars

    BapeWars Newbie

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    Would you like me to make like a video guide of the basics because the youtuber I
    spending that much on ad research is outrageous, I’m going to use the same ad targeting campaign strategy on 3 other niche stores I will create this week hopefully. If two of these four campaigns produce 30 percent profit in two weeks, that’ll be proof it works. If it works out for different niches I’ll let you guys know !! :)
     
  5. ubailey

    ubailey Registered Member

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  6. BapeWars

    BapeWars Newbie

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    I can set up your Facebook ad campaign for you if you would like private message me if your interested aha didn’t know people would actually read my thread
     
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  7. feelfreeto

    feelfreeto Regular Member

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    Congrats on the results. But let me clarify something - it's been a couple of weeks since you started profiting thanks to that one little youtuber that you told about. Yet you don't want to reveal the youtuber who helped you and instead you want to position yourself as a shopify expert?

     
  8. bill90

    bill90 Junior Member

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    Hey can you tell which you tubers video did you saw?
     
  9. mastertanvir

    mastertanvir Junior Member

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    I think he wants more posts in this thread because of member's curiosity. Revealing the name of the youtuber will make this thread zero curiosity :D
     
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  10. BapeWars

    BapeWars Newbie

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    Yeah exactly aha and smaller YouTubers generally give way better information. That’s just from my experience honestly
     
  11. Poop poopy

    Poop poopy Newbie

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    What’s your YouTube channel?