Hi there guys.. I'm quite a newbie in SEO So here is the deal: I've been optimizing a site for SEO, and I achieved pretty good results in a relative short period of time (about 2-3 weeks) for some related keywords. Now, for the 2 big keywords I was focusing on I still am at about 150/300th position in Google. But for some close related keywords, I was already appearing in the top 10 search results. Today, I check my rankings, and to my surprise I don't appear in the top 10 anymore, but in the 700th position or something! Is Google testing me? (My Site is new, so I don't have "Trust") Was I penalized by Google? Should I simply keep building backlinks and keep improving the site, or is it over? I have been using Paul's and Angela's Backlinks to get me moving, and have been social bookmarking the backlink sites in order for them to get indexed. Any advice? THANKS!