My News-Websites journey to 100.000 visitors per day in 12-14 months. Buckle up!

MaxiJazz

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Hi there,

Doing this to brainstorm the community a little. As long you guys participate, I will share some VALUEBLE info. It will also help in keeping myself organized and motivated. Not willing to reveal some details.

I will call this construction THE SISYPHUS METHOD.

For some of you, the following words would seem nonsense, or at least over-complicated. Ask.

Here's a bit of a background.

On a personal level:


Not an English native, but I can handle the language pretty well. No formal education, but I read a lot. Family guy, married, children (little screamers), bills to pay. My own business since 2008. Seen 98 countries, I can handle a few foreign languages. Eastern European. Smart ass & PITA at times. Not paying rent, some revenue. Mac OS fan. Isaac Asimov, Anne Rice, Camus, Karl May, Jules Verne, Daniel Quinn fan. Tarantino, Polanski. Denzel, Pacino, De Niro fan. Conservative, although I consider most politicians trash, regardless left or right. Hate agenda, love freedom and the power of choice. Hate violence of any kind. Disgusted with forced mass control, brain wash. Love Italian and Mexican food. Struggling to survive, lucky to be here, considering the socio-economic context.

Professionally:

Used to manage a 12k sites PBN only two years back. Big clients, amazing method, not anymore. At least not so much. I have bought everything in the network, from sites to hosting, from scraping for new domains, to monitoring, structuring and ordering content and everything in-between. All sorts of sites, WP, Drupal, static, big, small, new tlds, cctlds, multilanguage, micro-networks within the big network, tiered. So I have an idea on how things work. Some PHP, Python knowledge. Mastering HTML and CSS, Schema lover.

Now, repurposing to News.

I know news sites; the translated ones, I have a few dozens. So I do have some experience in auto blogs. Sometimes I use WP plugins, while others are built using a custom Python script I've done myself. Some make some money, like 150-200 per month, some others not so much. But I also have a big one, and this is one of the best news sites out there, based on the translation method. Never seen this number of visits on a monthly basis on a similar site, without links, on a new domain. It might be THE one, unless proven otherwise. Paradoxically, or not, this last, bigger site, was build in a unique way, combining automation with a lot of manual work and continuously searching for new high-quality sources. Started with more than 500 sites and thousands of feeds, stripped them down to 4 sites, and great results.

So what mattered?​


Well, obviously, quality over quantity. For the website with a lot of manual work on a daily basis, got myself a nice round of dozens of 90+ DR links, for free. In less and 10 months, I have over 1k natural strong links. But the secret sauce was my manual work. Correcting and improving whatever articles had a bit of traction (visits), manual interlinking.

And then, I know a friend who knows a friend. And that one is absolutely killing it. With news sites, quality over quantity sites, legit ones, with consistency, a good setup and some pretty awesome knowledge. Combining the two, my experience with quality autoblogs, and his success, on building news sites on this sisyphus method, here I am. Starting another journey, of another kind.

Why don't I focus exclusively on the old method?

Two of my autoblogs were hit on this last update. 40-50% loss wasn't the trigger. The possibility of having another hit was.

Plus:

MUM is coming. Is just around the corner (6 months?!). Reading the patents and anticipating how way things will probably evolve, it won't be a good one for my auto-blogs. I wouldn't like to get caught red-handed.

If it doesn't concern you, forget about this red-text warning :)


The method:​


5 sites, 5 niches, one big site to rule them all, the sixth. Manual work mostly, using my imagination and experience, except for rewriting news articles, 0% plagiarism involved: better titles, great hosting, and the perfect WP platform with a CDN attached and a maybe a load balancer when dealing with high traffic.

Looking to build a big brand, holding a few smaller brands. Some perspectives in mind.

Step 1 - already done​


Bought 2 websites. One is the big site, that will legally operate the other 5. This is my DotDash, the HQ, where I receive the emails, publish my policies, and spread a bit of SEO juice around, to the other 5.

The other one is my first news site. Chosen a quite technical, but interesting niche: automotive.

Built 5 main categries. Posted 4 articles. First niche website not indexed yet. Published it a few hours ago. Created GSC, Analytics for the niche site. Added Indexing API.

Step 2 - building the platform and testing various aspects.​


I'm using the platform I've built for the "old" news sites, with some improvements and adaptations to the new requirements. Need to keep this as light as possible. While these will also grow, I know I have to keep them fast and steady. Hosting plays a big role, but also a small number of plugins. When I can code and template my pages, I won't install new plugins. Keep it simple.

What I'm testing:

  • how long does it take to publish one post, from spotting the source to hiting submit - that, I call "testing my limits"
  • how many post can I handle on a daily basis, considering I need to keep working on my existing revenue-stream
  • different ways to rewrite - software, ideas, structure-wise
  • new media sources, with no copyright issues or possibilities to bend copyright rules, without infringing or low risk
  • how many posts can I index on a daily basis
  • crawl budget, googlebot visits, the timespan required from publising to indexing
  • long vs. not so long posts
  • info content vs. commercial content (reviews) vs. lists - in the end, measuring success rate for each of the content types
  • eventual bottlenecks

Step 3 - get to 3k daily visitors per day in 3-4 months; build the rest of the niche sites​


I will try to post at least 10 articles per day except for Saturdays and Sundays when I will try adding at least 5. My target is to get to 30 articles per day for the first site, 10 on weekends.
IMPORTANT: I need to be the best second source for my news, indexed quickly, move on.


The rest of the sites will be linked to the HQ site. I will build them one by one, starting in a few weeks from now. The following sites will get at least 1 article per day, and will be built gradually, one each month.
Second niche: entertaiment - movies
Third: tech - IT news and how tos
Fifth: sports - soccer
Fourth: business - finance

If everything turns out great, the business niche site, which is supposed to become the crown's jewel, will have some SEO juice, from natural sources passing through my HQ site.

Step 4 - monetize first site, hire VAs​


Everything should be live. My first site should make some money, enough to hire at least one VA. Adsense or alternatives, plus native ads.

Step 5 - hire more VAs, getting to at least 30 articles per day per site.​


Every site should have at least 20k visitors per month.

Getting close to my target.

=====

Next first steps:

- Finalizing the HQ site
- Defining a routine for my first site, establish what works
- Defining social media accounts
- Monitoring growth, if any.
- Knowledge gain.
- Paying attention to what people have to say on BHW.

The biggest problems:
- consistency (well known issue)
- lack of time (the most common issue)

=====

Wish me luck!
 
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Step 1, Day One, HQ site

Cloudflare was down, not sure for how long, a serious number of sites all around the internet were down. Pretty bad, some issues with CF API. Fortunately, only the new niche site was affected. It's been fixed, but kept me from working in the early morning.

For my HQ site, yesterday I've installed WP, added a light theme, then a child theme. Created a logo, favicon, some brand graphics. Plugins used: Generate Press, Contact Form, Really Simple captcha, the basics. For now, I'm not planning to add any more functions. SEO not important for the HQ site. This will later serve to spread SEO juice in the network.

Today, I'm trying to complete my HQ site.

Built the front page with the following sections:
  • About us
  • Values
  • Editorial Guidelines
  • Word from Founder
Added:
  • Privacy Page
  • About Cookies page
  • TOS
  • Contact
I've also added some details about my business, the RL agency behind the operation. Sort of "Fake it till you make it", but the company's activity is real. My company IS actively building websites and creating content for a while.

They are all "pages". A "Brands" page will be built when I get to have more niche sites.

For today, I'm planning to add an Advertisment page, just to get it indexed. Then I will move on to the niche site.
 
You are manually editing all the news articles?
 
You are manually editing all the news articles?
That's the idea. Build a strong list of RSS feeds => get the best title from the reader => rewrite title, content => identify featured image => read the final result => categories and tags => publish => check for interlinking options. Stay under 10-15 minutes per article.
 
That's the idea. Build a strong list of RSS feeds => get the best title from the reader => rewrite title, content => identify featured image => read the final result => categories and tags => publish => check for interlinking options. Stay under 10-15 minutes per article.
So you are manually selecting everyday what news to post and manually edit them, 10 a day. Will you post the source or manually edit them is enough to avoid dmca in your experience?
 
That's the idea. Build a strong list of RSS feeds => get the best title from the reader => rewrite title, content => identify featured image => read the final result => categories and tags => publish => check for interlinking options. Stay under 10-15 minutes per article.
I wonder what is the word count of such articles you spend 15 min to create.
 
I wonder what is the word count of such articles you spend 15 min to create.
Good question. In general, news-type articles are shorter and easier to operate (under 1k). Review-type articles are longer, it depends, maybe up to 2,500 words. It would be a good idea to build an average-length table once I hit the 100 posts mark. BUT I am NOT concerned about a specific length, I'm more preoccupied to solve user's intent and to be the first out there, get indexed fast. When I get to compete with big players, I might consider length.
 
I admire your energy and how you deliver your open message, let's see how this goes.

So you are manually selecting everyday what news to post and manually edit them, 10 a day. Will you post the source or manually edit them is enough to avoid dmca in your experience?

Also, can you reply the question above?

I wonder what is the word count of such articles you spend 15 min to create.
And this too.
 
What tools did you use for niche research?
I have to admit, I'm jumping into the unknown, and the method needs some testing on whatever works best. Planning to use Ahrefs, Google Trends, and my imagination. I've chosen the niches based on things I am good at: automotive, movies, IT, Soccer, entrepreneurship.
 
I admire your energy and how you deliver your open message, let's see how this goes.



Also, can you reply the question above?


And this too.
Not sure about linking to the source, but I might cite the source, it won't hurt and will keep visitors engaged.

Article length could vary. On my "old" news sites, I use to add embeds from Insta, Reddit, FB and Twitter, maybe write a few words about it. It gets a bit longer, but it also adds substance. If I can't stay under 15 minutes, I don't have a method.

Depending on the source quality, I would spend 5-10 minutes to manually correct translated articles. When you also have to pick-up the article from the source, with no automation, it could take slightly more. The advantage with manually creating the post, is that you already have quality at the source. Rewritten content takes less to adapt.
 
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