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My Email Sign-Up Rate SUCKS. Please Critique "Squeeze Page"

Discussion in 'Black Hat SEO' started by sprice, Jun 7, 2012.

  1. sprice

    sprice Regular Member

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    As the title says. I'm trying to build an authority site in the fitness niche. My squeeze page for my email sign-up apparently sucks. Here's an ad I'm running in Bing to bring in traffic to it (using vouchers so I'm not paying for the traffic).

    Free Fitness Coupon Codes
    For only your email. Get $5-$25
    off major online supplement stores.

    www.fitnessmale.com


    So far 42 clicks, plus 10 other visits from people browsing the site. Only 2 sign-ups. Plus 3 or so days ago I added the sidebar sign-up. I know it doesn't look too pretty but I figured it was better than nothing for now.

    Any ideas on how I could increase the sign-up rate for this list? I know I've only tested with 52 visitors but 2 sign-ups still seems pretty low, and I'm sure some of you could easily spot out things I could change.


    Thanks in advance.

    -Scott
     
  2. azguru

    azguru Elite Member

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    The page itself is too bland. There is a lot of text, but not a lot of excitement. Make some exciting images that point to where people submit their email. Remember, you are trying to convince these people to sign up - currently, the page is not too convincing.
     
  3. sprice

    sprice Regular Member

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    Alright. I'm thinking a picture under the red text that says "$5-$25 off!" and one beside it saying "5%-20%" off. And another above the sign-up box pointing down to it.... You're right I def. need some pictures... some color.
     
  4. Nuklearedm

    Nuklearedm Junior Member

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    There is too much information... The potential optin will just leave because they don't want to bother reading it all. Try to make it have less information and more to the point. Here's one I made:
    goo . gl / ZHu8O
     
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  5. CoyoteAssassin

    CoyoteAssassin Elite Member

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    Not knowing much about fitness, here are a few thoughts.

    On the Bing ad, remove "For only your email." It sounds like someone with bad English wrote it. Submitting your email for coupons is assumed. Besides, you do not want to turn them off before they visit.

    Use logos of companies you provide coupons for. That will catch their attention much faster than text names.

    Go ahead and post an image of a coupon with "Click here to Redeem/Reveal" and when they do, they are taking to an opt-in page first.

    That's all I have at the moment.
     
  6. sprice

    sprice Regular Member

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    I'm going to go with less information and more pictures.

    Going to change the bing ad right now to remove that. I'm currently getting the logos of the companys I have listed. I love the "Click here to redeem" idea. I'll def. be implementing that.
     
  7. bigballin6161

    bigballin6161 Jr. VIP Jr. VIP Premium Member

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    Theres too much shit on there its too busy. It should only have a few bullet points along with the title. You should look at making them in optimize press. Now those are good pages.
     
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