Ok, I have a site that has a pr4 and is about 8 years old. At the moment i earn between $2000-$3000 per month from it. It is in a highly competitive market! for the 3 kw's the hp targets it ranks as kw1 = page 3 (google) kw2 = page 16 (google) kw3 = page 1 (google) i do have a bunch of other pages that bring in traffic but its kw1 and kw2 that really are the big targets. (kw3 isn't really a big traffic driver) over the last 2 i have seen serps drop (to the levels stated above) If im honest i have not really done any seo for 2/3 years as i didnt want to risk the rankings i already had. As these have now naturally started to drop im in a dilemma on what to do. I dont really want to risk the income im generating at the moment but if i dont do anything soon and my serps continue to drop i will lose it anyway. Should i ... 1) pay for BHW services? if yes what should i buy? dont want to risk the site if i can help it! 2) buy some seo tools (se nuke x) and create my own link wheels? whats the risk doing this? 3) any other suggestions?