I'm starting this business with $0 down. I'm going to pitch my idea get get investment from family and friends and coworkers. I plan to sell only 1 items with multiple variation and 1 kind of carbonated beverages with multiple flavors. Goal: I want to reach $5000 per month. The possibility of this gig reach that state is likely with much effort! Target Audience Family, kids, couples and anyone out there there looking for a novel food experience. Locations Festivals (2 each month) Farmer's Markets (12+ each month) Events nearby within a 200 mile radius (10+ each month) How much time will I spend Estimated 10 events/ month Average 3-4 hours per event Net profit per event $250 left after gas, ingredients, permit to sell at location Monthly profit? $2500 every 40 hours STATUS: 04/10/14 - Crafting business plan such as mission statement.