Discussion in 'My Journey Discussions' started by Revolate, Oct 11, 2012.
Awesome dude, quick question, how did you start? what category is your merchandise under?
SEO or the Ecommerce site? Closest answer is 'computer stuff' for the merchandise side of things, that's all I can say mate.
I like your attitude dude.
Do you guys have Craigslist there? If so, Title Ads your Keywords, use a couple accounts and renew once a week or so. G indexes them and ranks them quick so its a way to stay in the SERPs until you rank. You can use CLbot if you'd like. Write 50 different blurbs and use diff KWs as your subject and 1-2 accounts could do the trick!
This will never rank for competitive phrases but works perfect for specific niche KWs. Hope that helps, or at least gets you thinking about other ideas. I used this on a eComm site and got 200-250 uniques with 5 new posts a day.
I'm also running my ecommerce business and fully understand the "one man army" expression. My best advice... try and build up your direct traffic, promote your brand name, your shop name, etc.. What you want is people knowing your shop, not just landing on 1-2 pages that are of interest to them. I do this for my shop and a lot of it is offline marketing (flyers, business cards, etc..). You'll also be less dependent on Google which is never a bad thing...
This guy has it right. Build the brand, reinvest some money into ppc and start creating a community out of your customers. Maybe have some forums or even better, a facebook fan page where customers and other insterested members alike can discuss/share/sell your merchandise for you in whatever niche your in
first of all congrats on your try!
secondly, one suggestion. Try making subdomains and multilanguage pages...
and you will remember me
Unfortunately I only target UK visitors due to the product. If I make a forum I'll use a subdomain. Thanks for everyones positive comments!
In terms of PPC try to focus on long tail keywords. I am sure you have some kind of product feeds with a good macro or otherwise manual you can create really good long tail product keywords. Only upload them as exact match keywords to limit your risk. Depending on your niche you should be able to get clicks for lower then 0.30 Pounds.
Subscribed!!! I am going to keep an eye on your thread I love these journey threads...I have a ecommerce site also...So be sure to keep us updated...
are you doing coupons promotions? if not then i would suggest to do it as your website will go viral when you promote free coupons on forums etc.
i've seen few sites which got overnight brand name just because they promoted coupons! and also, that always boosts sales like anything.
That's a good idea, I'll try it, I was going for keywords such as 'cheap widgets' or 'widgets' and never really got good ROI, but if I do as you say and target exact keywords theres a good chance it'll convert. Thanks for that I'll discuss it with my business partner and see if I can grab a free adword voucher
I was thinking of trying something like 'UKHotDeals' if we sell a shit load of products at cost price then theres a good chance our brand will get out there and we'll get return customers, with my niche it's a product the customers need depending on how much they use.
Do you have any coupon sites you could suggest? I know by using Twitter and uploading a coupon there are sites that add your coupon automatically.
Have you written a genuine business plan? this seems like a 'real' business here. I would forget 'get rich quick', but put some big investment in. this sort of thing can pay off well.. I'd build up trust! Make sure your website looks top notch.
I don't have an exact business plan, but I do need to write down one soon so I can check the list off, currently I'm off work, took my first holiday this year for only 5 days, I work 6 days a week none stop crazy hours. Get rich quick wouldn't work with this business, this is a HUGE investment and I can assume it will pay off well if I do it NOW and not later. I have quite a lot of repeat customers. Site looks nice too, it's responsive so it will adapt to iphones/ipads etc.
I'm going to pop into work and grab a few files off my computer so I can finish off my onsite SEO, it's slowing me right down. I'm also overdrawn on my personal bank and need to sort a few finance issues out so I can get back to working!
If anyone would like to discuss ideas on Skype drop me a PM.
Just a little update, today I've finally sorted out my categories in terms on onsite SEO they're all done to a very acceptable standard. My plan is to improve it further when the time comes on certain categorys. As I said previously it's hard to describe the same category nearly 2000 times when they're in a sense the same thing.
Next thing I need to do is my products onsite SEO then I need to finish the extra content on my products and then write down a business plan so I can be more organized and set certain targets. This will take a while so I don't expect to update for a day or two. Unless I really pull my finger out of my ass.
Keep at it man! I actually just started an e-commerce site as well (first one in all my internet ventures) and it's proven to be more of a challenge than IM itself! PM me - let's see if we can bounce ideas off each other OP
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