Hi all, I have been trying, more or less, for years to make some bucks on the internet. About a year ago, I started another project, the most successful one, right now. Giving a little background, this is a tech / multimedia website I started around August 2014 but havn't used for months : i set up everything to have a working website (wordpress + phpBB forum) with a few unique articles (about 5 or 6, iirc). Then I bought some SEO from here. I forgot the website for a few months, and in January 2015, I noticed in my Google Analytics I had about 7K sessions a month. I decided to give my website more attention : wrote new articles myself, got rid of the phpBB forum and set up a different commenting system (one I'll change soon ; more on that later), did some more SEO from BHW sellers. From February 2015 until today I have earned about 100â‚¬ / month and it is still rising. Sessions side, I had 12K and 16K a month for the last two months, rising as well. I don't write very often to my website nor I do it on a regular basis (maybe 1 or 2 articles per month or less) : this is a topic I like but I don't find much stuff to write about... I try to add some "low quality" article from time to time. I just copy / paste the beginning from someone else's article and give them credits with a big link like "Read more on XXX". The thing is this site is, I want this as "legit" as possible, I wish to publish original content as much as possible and offer my visitor a real value, etc. Now, on the SEO side, traffic generating part, I am more in a gray-ish area. The only revenue I have are adsense. For the last paid period I had about 30K page views, 40K impressions, 1K clicks, and a bit less than 200â‚¬ revenue. Here are my KW info : Concerning my layout, I have a wordpress 2 columns theme. Left column contains article, and right one is the sidebar with navigation, social buttons, etc. I display one horizontal ad above each article in the article page (not on the main page), and a second ad on the right sidebar everywhere on my website. Now that I've gave you background, I'd like to share some questions. Being really new to the game, I'd like to know if those metrics make any sense to you? Does it seem good? Should I try to optimize, if so how? Another question, more specific is Adsense related. I noticed that sometimes (almost every month?) my earnings are "shaved", I get a little less than what I am supposed to. Now, for 2 months in a row, I am earning more than what I should earn. Last month after the payment (that matched the "current balance amount"), this current balance went back to 0. Right now, the "current balance" is over 200â‚¬, however, when I manually sum up the estimated earnings from each day+1 since last payment up to now, then I get about 100â‚¬. How come there is such a big difference? Thanks in advance, for your feedback. I'll keep this post updated, explaining what I changed / tried on my website, and what it did. I'll also most probably keep asking for feedback and integrating them to my experience.