Most often I come across articles saying "seo in a way is finished", obviously can't be true. Methods and tactics have changed over time from what I read. On-page seo being keyword and content based, in my opinion is the only whitehat seo. Then theres off-page, this's where manual or automate (using tools and bots) aspects come in, which can be anything from spamming to backlinking etc, depending on ones goals, purpose (rank for clients, rank for churn & burn, spamming aff links etc) and individualistic skills. These conclusions maybe misunderstood by me altogether! Whats the best way to learn for all purposes and circumstances? Is it with time and experiance? I don't think we can experiance all aspects ourselfs, maybe learning is the best option and then implementing according to my projects or monetisation methods, currently large amount of real traffic is what i'm after and in time learn other systems and methods for seo!