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More content marketing hacks that will change your life

Discussion in 'Blogging' started by jelinmunuls, Oct 2, 2014.

  1. jelinmunuls

    jelinmunuls Newbie

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    More content marketing hacks that will change your life

    The longer you work in the SEO and content marketing industry, the more hacks and gems you?re likely to come across. These ?hacks? are tricks and strategies that are easy to implement but have a big impact on the success of your website. The hard part is when visits to your site jump and you have no idea why. Through trial, error, and process of elimination, Luke Summerfield, director of inbound marketing at Savvy Panda, has figured out what it is businesses sometimes do on accident, but should be doing on purpose, to boost their content marketing outreach.

    Beef up your best blog post
    Some blog posts, for whatever reason, go on to be big hits without much effort on your part. Either the topic was timely, it was easily shareable on social media, or you hit on just the right tags so it?s coming up at the top of Google searches. Whatever the case, when a post or article goes viral, don?t just ignore it. Go all in.
    Summerfield suggested, ?Convert that blog post into a fully built out and expanded page on your site. Increase the value the visitor gets from coming to the page by adding additional content, including videos, expert opinions, and more.? After all, page visit numbers isn?t what you?re after. You need conversion to make that blog post really worthwhile.

    Ask for something in return
    Summerfield also recommended, ?In addition to developing more value on this page for the visitor, optimize the page for conversion by experimenting with conversion offers and different call-to-action styles and placements.? Don?t be afraid of asking people to do something for you. You?ve already offered them value by providing them with this high quality blog article, so now it?s their turn to reciprocate.

    Make it easy to call
    A big percentage of your web visitors will be viewing your page from a mobile device. They?re already closer to calling you than if they were surfing the web via a computer. Bring them one step closer on their purchasing journey by providing the option for them to call with a single click from their phone. Web services like ClicktoCallMarket.com help handle these types of inbound calls, including vetting them and only forwarding quality leads. This frees up your time and your call center to focus on truly interested customers, rather than the randomly curious caller.

    Marketing News brought to you by ClickToCallMarket.com
    Source: clickz.com/clickz/column/2364309/6-top-secret-content-marketing-growth-hacks
     
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  2. raheelb

    raheelb Registered Member

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    :whee: i guess i am too stoned to read this
     
  3. lord1027

    lord1027 Elite Member

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    This is a new step of self promotion.
     
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  4. Magic5

    Magic5 BANNED BANNED

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    Like how you mention sometimes it just ranks. It can involve luck occasionally especially when you target the big words :)
     
  5. HostSailor

    HostSailor Junior Member

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    looks like it is :D