[METHOD] How to double your revenue without increasing traffic

wickbruh

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How to double your revenue without increasing traffic
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I’ll keep it simple
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Conversion rate optimisation (CRO).
Don’t keep pouring in the traffic, without working on converting them
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“Being able to figure out quickly what works and what doesn’t can mean the difference between survival and extinction.” —Hal Varian, Google Chief Economist
“If you double the number of experiments you do per year you’re going to double your inventiveness.” —Jeff Bezos, CEO of Amazon
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Maybe instead of mentioning [METHOD], you should have used [EXPLAINED].

Regardless, Conversion rate optimization is not exactly an alien concept.

I don't think I would be wrong if I were to claim that most people who try their hand at affiliate marketing and are still in the online publishing game understand the importance of CRO.

With that said, CRO goes beyond the diagram.

The heart of CRO, if you were to ask me, is really all about knowing your audience like the back of your hand.

Because people who go to your website from search engines tend to behave in a predictable pattern.

Once you figure out the content preferences of your audience and the actual clicking behavior, this goes a long way in helping you craft a monetization strategy that would help you milk every single cent of value from your hard-earned traffic.

Unfortunately, a lot of online publishers are lazy.

So they would rather just go with a display ad program or they would promote an affiliate product that everybody in this dog is pushing.

While this does make money, you're definitely leaving a lot of cash on the table.

CRO is very specific.

It's not just a process, it's specific to the actual organic community and traffic flow that develops around each site.
 
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