I am working right now so have not had time to look over the forums to see if it had been posted but i thought i would share this just incase it hadn't but Matt Cutts announced a new BIG Penguin update on Monday. http://www.seroundtable.com/smx-search-police-matt-cutts-duane-forrester-16480.html For anyone that likes to prepare there websites for updates and such we have been talking about what to do in preparation for the update. Stop using exact match anchor text now (only for big clients with a good back link profile) Do some backlink analysis for clients and any over use of of exact match anchor text try and get this changed. As for small/new sites try and have a very small amount of exact match in your links and let your content do the work itself. Hope this helps someone, again sorry if this has already been posted just thought it would add my 2cents.