1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Matt Carter - How to Stay Number 1 in Google

Discussion in 'Link Building' started by WizGizmo, May 26, 2010.

  1. WizGizmo

    WizGizmo Super Moderator Staff Member Premium Member

    Joined:
    Mar 28, 2008
    Messages:
    3,982
    Likes Received:
    55,621
    Hey B-Hatters!

    As a subscriber to Matt Carter's email list, I receive info from him from time to time. Below are some tips he recently gave regarding his findings as to How to Stay Number 1 in Google. NOTE: This is not my material. I am just passing it along to you. Hope you find this info helpful . . .

    Cheers! - "Wiz"
    ___________________________________________

    "In this post I'm going to give you three tips that are vital to get right, if you want to be number 1 in Google.

    It's obviously very important to continue to build as many backlinks as you can to your web pages if you want them to rise in the search engines and eventually get to the top.

    However what I've found, is that not many people discuss the crucial elements that ensure you stay at the top.

    Google are clever, they have to be, and one thing that many SEO experts will agree on, is that Google records the amount of time that a visitor spend on your page, and this plays a role in your search position. Remember that Google's main goal is to provide relevant information for its users.

    In fact all search engines would be happy if the user typed a search phrase in and the very first result they displayed, ended the user search, because it was exactly what they were looking for.

    With that said, one way Google and other search engines can tell if they have provided quality to the user, is by measuring the amount of time the user spends on your page. If the user very quickly hits the back button, it's not a good thing, and Google will take this very seriously.

    Three Ways to Decrease Your Bounce Rate

    1.) Make it Obvious: Once the user is on your page, your job is to immediately tell them what they will get from this page. DO NOT leave it up to the visitor to work it out, or have to read the first paragraph of text to see if they are on the page the need to be.

    Look at the first sentence of this blog post, I have written: "In this post I am going to give you three tips...."

    Do you think if someone lands on this page, that they will be wondering what the post is about, and if it will be useful to them? No of course not, because I have purposely engaged the reader with a hook, to encourage them to stick around!
    number-1-in-google

    Headlines that are tightly focused on the keywords your are targeting is also important. So make sure the headlines and relevant and enticing.

    2.) Clean Layout: This next point is rather obvious, but I'm still amazed out how many websites that I see with terrible layouts, that make it very difficult to see what is happening on the page.

    Make sure you space every thing out and use plenty of white space in your text.

    I for one hate landing on a page that is giant pile of text and nothing much more. I can't be bothered reading something like that, and very quickly hit the back button.

    3.) Using Video and Graphics: To further engage the visitor in your page, the use of video and eye catching graphics can help. Not all videos will work for every site, but if they do, then I encourage you to use it wisely as it is a great way to keep the visitor on your site, especially if you remove the fast forward option on the video.

    One thing to be careful of is not to use videos from Youtube that give the visitor links to other sites, as this can backfire and the user may leave your page in favor of the link in the video. Just use pure content and non-promotional videos.

    If you do these simple but highly effective things well, you can increase the amount of time that someone spends on your web pages and in turn this will help you to maintain number 1 position in Google."

    - Matt Carter
     
    • Thanks Thanks x 6
    Last edited: May 26, 2010
  2. crazyflx

    crazyflx Elite Member

    Joined:
    Nov 9, 2009
    Messages:
    1,674
    Likes Received:
    4,827
    Location:
    http://CRAZYFLX.COM
    Home Page:
    Some things on this list I could use to improve on for a couple of my sites.
     
  3. urogoldxx

    urogoldxx Jr. VIP Jr. VIP

    Joined:
    Apr 11, 2009
    Messages:
    549
    Likes Received:
    233
    Location:
    BHW
    Love the second point most. This post got me thinking that i can actually add some more videos to my sites.

    Thanks for the share WIZ!!
     
  4. simit

    simit Registered Member

    Joined:
    Aug 15, 2009
    Messages:
    89
    Likes Received:
    15
    This is definitely a quality signal with the Adwords side of the house as well...not shocked if it's also part of the organic side too.
     
  5. Dadelius

    Dadelius Regular Member

    Joined:
    Mar 31, 2010
    Messages:
    454
    Likes Received:
    313
    Occupation:
    Internet Marketer
    Location:
    Cyberspace and the gym mostly!
    Thanks Wiz, but sadly none of these seem to be working to get me to the number one spot.

    some lame site wikipedia or something just won't budge!

    just gunna have to order another 1,000,000 xrumer blast I guess! Sigh....
     
  6. Reefer

    Reefer Junior Member

    Joined:
    Jan 3, 2010
    Messages:
    196
    Likes Received:
    72
    Occupation:
    BALLIN
    Location:
    no lie
    Let me let you in on a secret... bounce rate doesn't affect your serps. The tips are still solid since you don't want you're visitors to bounce regardless.
     
  7. enes9

    enes9 Registered Member

    Joined:
    Jun 27, 2009
    Messages:
    84
    Likes Received:
    16
    Occupation:
    A full time Search Engine Optimizer and Web Conten
    Location:
    In your dreams...
    How's that? You might want to prove your argument?
     
  8. Reefer

    Reefer Junior Member

    Joined:
    Jan 3, 2010
    Messages:
    196
    Likes Received:
    72
    Occupation:
    BALLIN
    Location:
    no lie