Hi guys ! I hope you're all doing great The purpose of this thread is to discuss the next big thing: Conversion rate optimization (CRO). I'd like to know your opinions and strategies on how we can sell CRO to potential clients. How do you sell CRO effectively? Going through your existing network & clients, or searching for new ones? What's the biggest factor in pitching CRO? Is it enough to mention the fact that they can earn more money with same amount of traffic? Would SEO and web design agencies be interested in providing CRO services? Or should these be offered by dedicated agencies instead? So I already have a few things written down on my blog to help us get started (read more here).