Hey guys, I've been doing some keyword research recently and I was just wondering if I could get some input on something I've been debating... I've found a couple of keywords with EMD .com's which have low GMS (~300, almost 100% USA traffic local search though) but extremely high CPC (~$20). I was wondering if these keywords were worth targeting on the presumption that I could hit the #1 spot? Obviously 300 searches per month is low, but if I only got 20% of this traffic even for being at the #1 spot, with a 4% CTR I should still be averaging at least $20 or so per month even with a CPC of half the estimate? In short, is it worth the risk targeting a low traffic keyword with a very high CPC? Does anyone have any experience in this? If anyone gives me any useful advice I'll send them a keyword such as this, if they're interested!