I'm planning to do a big marketing campaign and want to try email marketing but I have some questions first. Obviously any kind of mass spam email marketing is a legal grey area so would I be able to use it without getting in trouble? I read some posts on BHW about people using email marketing to generate income via affiliate etc and they seemed to have been able to do it without getting in trouble via using intermediary pages like uploaded videos. Anyone got any experience with email marketing that can shed some light about how safe this method is? Obviously I plan to use other methods such as social media and link building, but I feel like there is great potential with email marketing if I can do it safely. Another question I have is. I'm considering the possibly of doing a JV with someone for my site, what are peoples thoughts on whether doing a JV is worth it or is it better to work alone? I do have a lot of my own skills such as programming, link building, social media and so on but I'm sure if I work together with someone who is also skilled, or maybe even more skilled than me with online marketing I think it would be possible to grow a site a lot faster. The nature of the niche I'm doing (adult) is that there is a lot of profit to be made but it's also very competitive hence why I think a JV might be better than working alone. I have a site which will definitely set me apart from the rest and it's not something I want to go into a lot of detail on here but I would be willing to discuss it on PM. If people on here think a JV is a good option then I might start a JV thread in the JV subforum. I'm also interested to know peoples opinion on whether email marketing is a safe strategy to use for a long term site or if it's better to stick to safer methods of spam such as the ones I mentioned above. Disclaimer: I'm not going to be using any illegal methods of email marketing and this thread is purely for research purposes.