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Main competitor has a lot of good backlinks

Discussion in 'White Hat SEO' started by jonnyboy, Dec 20, 2008.

  1. jonnyboy

    jonnyboy Junior Member

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    Hi all,

    I have created a website in the health industry and have noticed that my main competitor has a very large amount of backlinks, mostly from websites like the bbc etc.

    The website sells itslef as a non profit organisation although a couple of suppliers I have spoken to say this is clearly not the case. This is not a case of sour grapes for a site that is doing well, infact I would not have any issues iof the site was actually trading for free.

    My question is, is it at all possible to get to number one for the various keywords this website ranks without having backlinks from websites such as the BBC?

    Regards. John.
     
  2. SunTzuX

    SunTzuX Junior Member

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    It's possible.

    How many backlinks do they have?
    Other then the BBC, where are they from? Are they mostly targeted or generic?
    How old is their site?
    Is the site well optimized or just link heavy?
    What keywords are they ranking for?

    Where is your site ranked in comparison? How do the sites in the 2, 3, 4 etc. positions fair?

    Analyze your competition and it will give you a roadmap to follow. From what you've said it looks like your going to have to chase longtail keywords to start rather then the big ones it sounds like your drooling over.
     
    • Thanks Thanks x 1
  3. *zap*

    *zap* Regular Member

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    Plane and simple
    Dos your sites have better eye candy and look like an authority site?
    A cheap looking site will drop like a brick after a month or two
    Dos your site have more Relative information on it and outbound links on it?
    Can the user found the information easily?
    Is your site structured better and have better navigation
    If the answer is yes you then you should do ok with a few good links
    Don?t be fooled by all the seo bull
     
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  4. bestimtools

    bestimtools Newbie

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    Home Page:
    If you cannot beat competitor with "BBC quality", beat with the competitor with quantity/numbers.

    My current success is getting into Google top 10 for keyword with inanchor: over 2,000,000. And this is just thanks to the backlinks from inside real blog posts.

    These backlinks cannot be considered to be top quality, like BBC pages, because they are green fresh blog posts.

    Still, it was enough to get position 10 for 'free traffic' and we are improving.

    Bottom line: top quality backlinks are beaten by lesser quality (still quality is important) + nice numbers.
     
  5. java

    java Guest

    You may not be able to knock them off #1 but you may be able get multiple pages below that, which still could be significant traffic.
     
  6. jonnyboy

    jonnyboy Junior Member

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    If it helps the website is www. british snoring .co.uk (off course without the gapes in it).
     
  7. teague

    teague Junior Member

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    SunTzuX and *zap*, I thanked you because I believe you answered the posters' questions with lists of questions we all should be answering ourselves, to get higher in SEO.

    I ask myself these questions, although not in as much detail as you have posted. Anyone with half a creative brain can compare websites based on these questions, and out 'do' the competitor.

    I'm copy/pasting your answers to a file for myself, as, like I said, you both have went much farther analyzing than I did. Thanks :)
     
  8. jonnyboy

    jonnyboy Junior Member

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    so what do you think teague, looking at the above site is it possible for someone to conqour them?
     
  9. AgentZero

    AgentZero Jr. VIP Jr. VIP Premium Member

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    haven't heard about inanchor links?
     
  10. scriptaty

    scriptaty Regular Member Premium Member

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    you may get #1 for that keyword when you submit your website to google after you have a lots of backlinks and content. But you will be again thrown away to 100+. This is the one of the most crucial behaviour of google.

    SEO is not 2 days work. You have to make website very user friendly and your website should contain the information about the keyword that you are targeting for. Let's suppose that you are going to target for the keyword 'health' then think what are the users looking with this keyword. I don't think they have any specific target with this keyword coz it doesn't opens itself. So, targeting for such keywords is not a good idea which contains general contents. But you can choose 'tongue cancer' as you keyword and you can have the full details about that keyword like it's symptoms, precautions, videos, images etc. If you can go in this way then surely there is no need to have fear from BBC or CNN backlinks.
     
  11. SunTzuX

    SunTzuX Junior Member

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    No.

    That is backwards.

    1. Optimize your site.
    2. Build links.
    3. Google, Yahoo, MSN will FIND YOU. It's better they find you naturally, trust me.
    4. Build more optimized content.
    5. Build more links.
    6. Rinse, Repeat, Profit

    Submitting your website to google iis a waste of time. That is entirely backwards web 1.0 thinking. I still can't believe websites still actually make money off people gulible enough to pay them for search engine submissions.

    Time is money, use your time effectively by optimizing your site and building links. Your already indexed in google, whats the point of submitting? Exactly, there is no point.
     
  12. *zap*

    *zap* Regular Member

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    Of couse but no one will do the work for you
    so now its down to you to get the work done


    Look at the info here
    Look at your competitor site then yours and see where theres is better then yours then change yours

    No need for it to be the best site in the world just has to be better then your competitor
     
  13. scriptaty

    scriptaty Regular Member Premium Member

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    Yes, there is no need to submit site to google. But to get high ranking, this is the truth. you can experiment yourself. When you update your website then you mostly get to #1 - #3 page for the keyword you targeted for that page but after some day you will be thrown away.