1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Made about $450/day last month. This is my journey to $2k/day.

Discussion in 'My Journey Discussions' started by TheOTC, Apr 10, 2017.

  1. TheOTC

    TheOTC Newbie

    Joined:
    Feb 23, 2016
    Messages:
    24
    Likes Received:
    14
    Hi everyone!

    For the past 6 months, my friends and I have been building a fashion brand. We're working with physical products and shipping them out ourselves. Last month we ran a crowdfunding campaign and raised over $12,000 in 3 weeks (woop woop). Our next move is to get our products into physical stores, so after our next shipment arrives, we're going to start working with a bunch of local boutiques. The issue with this is that the boutique stores usually want Net 30 payment terms (basically they pay us 30 days after we ship our batch of products to them) and this is terrible for cash flow within our business. Boutique stores will help our brand grow TREMENDOUSLY which we are extremely excited about, but we will need extra cash to help keep the business afloat between when we send products to the boutique stores and when we get paid.

    So with that being said, I partnered with some graphic designers I knew and started a graphic design company (keeping it very vague beyond this). I'm trying to get up to $2k per day to help fund the fashion brand which means I have to make around 35-45 sales per day. Sounds like a ton of sales now, but my marketing builds upon itself and really uses word of mouth & social proof to spread far and wide.

    I bought my domain and built the site last week. Just started to play around with my first few email marketing tactics to test some things out and made my first $29.50 sale within like an hour and let me tell you I AM AMPED because that sale was much easier than I expected. Once I get everything finalized, I'll scale my marketing efforts and see where this thing takes me! I'll try to post updates every day or every few days to keep you all in the loop.

    Not going to give specific info away about the business name or business plan, but feel free to ask some general questions on the thread. Also, something that would be fun to me would be for you to post questions about your own business and I'll try to give you some advice!

    Day one:
    I got some good feedback from the first few potential customers I talked to. Over the next few days, I am going to expand on a few different things on my website and also increase the prices for a few of the graphic design packages we offer. After that, I'm going to scale up marketing efforts x10.

    [​IMG]
     
    • Thanks Thanks x 6
    Last edited: Apr 10, 2017
  2. darulez

    darulez Jr. VIP Jr. VIP

    Joined:
    Mar 12, 2013
    Messages:
    2,945
    Likes Received:
    1,039
    Gender:
    Male
    Occupation:
    Doing Internet Warfare
    Location:
    Bad Neighborhood
    Home Page:
    source of traffic?
     
  3. TheOTC

    TheOTC Newbie

    Joined:
    Feb 23, 2016
    Messages:
    24
    Likes Received:
    14
    Almost exclusively email marketing & traffic from our future affiliates. Want to mess around with paid fb ads in the future, but I'd like to have some money to burn through before I test that side of things out.
     
  4. darulez

    darulez Jr. VIP Jr. VIP

    Joined:
    Mar 12, 2013
    Messages:
    2,945
    Likes Received:
    1,039
    Gender:
    Male
    Occupation:
    Doing Internet Warfare
    Location:
    Bad Neighborhood
    Home Page:


    very nice.
    how you get leads for emal marketing?
     
  5. TheOTC

    TheOTC Newbie

    Joined:
    Feb 23, 2016
    Messages:
    24
    Likes Received:
    14
    I send personalized cold emails to people that are in my niche. Usually use scrapers to get their email address
     
    • Thanks Thanks x 1
  6. baff

    baff Jr. VIP Jr. VIP

    Joined:
    Dec 31, 2016
    Messages:
    262
    Likes Received:
    56
    Gender:
    Male
    Can you recommend a scraper? Looking to kickstart my mailing list which I set up over the weekend :)
     
  7. TheOTC

    TheOTC Newbie

    Joined:
    Feb 23, 2016
    Messages:
    24
    Likes Received:
    14
    There's a ton of different scrapers you can use on this site and all over the internet. The specific scraper you get totally depends on what your messaging is, who you're trying to target, and a variety of other factors.
     
    • Thanks Thanks x 1
  8. Grigore BH

    Grigore BH Newbie

    Joined:
    May 30, 2013
    Messages:
    20
    Likes Received:
    10
    That's very nice, keep up the good work and keep us updated. :)
     
    • Thanks Thanks x 1
  9. Jennifers

    Jennifers Newbie

    Joined:
    Apr 11, 2017
    Messages:
    43
    Likes Received:
    7
    Gender:
    Female
    Its nice best of luck.
     
  10. savobaby

    savobaby Regular Member

    Joined:
    May 29, 2011
    Messages:
    474
    Likes Received:
    292
    Gender:
    Male
    Occupation:
    IM
    Location:
    Australia
    Nice, will look forward to reading your updates my man
     
  11. SEO FOX

    SEO FOX Jr. VIP Jr. VIP

    Joined:
    Apr 27, 2015
    Messages:
    3,533
    Likes Received:
    727
    Gender:
    Male
    Location:
    Infront Of U!!
    Home Page:
    Very Nice journey, Keep going man and give updates. Cheers.
     
  12. 404

    404 Registered Member

    Joined:
    Dec 4, 2016
    Messages:
    56
    Likes Received:
    8
    Location:
    BHW
    Following this , good luck
     
  13. ibroxworld

    ibroxworld Newbie

    Joined:
    Jun 7, 2016
    Messages:
    30
    Likes Received:
    3
    Gender:
    Male
    Sound great
     
  14. TheOTC

    TheOTC Newbie

    Joined:
    Feb 23, 2016
    Messages:
    24
    Likes Received:
    14
    Day 2: $0
    Still waiting on a few designs to come in from my graphic designers to finish adding to the website. For work today, I hired someone to build a customized web scraper to do exactly what I want, that way I never run out of new potential leads. In the next 2-3 days I will start marketing and ramping up sales


    Today's food for thought - Always over deliver

    My companies are in graphic design & fashion which are both extremely competitive niches. Most likely, your company is in a competitive niche as well.

    Soooo many online businesses out there want to make as much money as they can from their customers as quickly as possible, but that's not always the best move. I decided today that with every single customer I get, I'm going to over deliver on what I promised I would give to them. Yes, it's going to make my profit margin a bit smaller, but in my opinion it's 110% worth it in the long run for these reasons:
    1. Every single customer is excited that they got more than what they expected right from the get go.
    2. If anything goes wrong, the customer is going to be 10x more forgiving since we gave them more than what they wanted (huge for new businesses where the trust between the customer and the company isn't very strong yet).
    3. Anytime that customer is wanting the same service/product again, they'll come back to us instead of one of their competitors because they know they'll get more than what they ask for.
    4. Anytime that customer has a friend that wants the same service/product, they'll recommend us over our competitors.
    Think about the last product/service you bought. Did they over deliver or did they just do the bare minimum? How would you have felt if you they surprised you with an extra complimentary product or a complimentary service that they didn't tell you came with your order? You probably would have felt pretty damn good about that company.

    Never forget that every customer who buys from you is also human and they will always form immediate opinions about your company. Always surprise them and always over deliver!!
     
  15. AceWallGromit

    AceWallGromit Regular Member

    Joined:
    Jul 23, 2016
    Messages:
    360
    Likes Received:
    243
    Location:
    Canada
    I'm not sure understand this . You were making $450 per day so how is a $30 sale in a day suddenly exciting?
     
  16. Splatterfox

    Splatterfox Junior Member

    Joined:
    Jan 7, 2016
    Messages:
    107
    Likes Received:
    67
    Having been a consultant for three fashion brands I know how hard the whole process is. Marketing an online store the proper way can be difficult enough, but doing so why offering a variety of designs, keeping an eye on the stock and quality, fulfilling and expanding the brand is an enormous task.

    I'm amazed that you actually got some crowdfunding results, because most "businesses" that I experienced going this route immediately usually had nothing special to offer and therefore failed miserably.

    However, the idea of funding a company by starting another, unrelated (?) one sounds quite unfamiliar. Don't you think it would be easier to scale your clothing business the way it is right now and dive into the retail stores once the needed cashflow comes from THAT business? Focusing on two completely seperated ones doesn't seem that effective on first sight.

    But I'm not here to argue your plans, its nice to see people actually building something, thinking out of the box and seeing good results. Especially since most people are happy with pure reselling and dropshipping. Good job man!
     
  17. TheOTC

    TheOTC Newbie

    Joined:
    Feb 23, 2016
    Messages:
    24
    Likes Received:
    14
    Because it took extremely minimal effort, validated my business idea, and I know how to scale it to where I can easily get those same sales from 20+ people in a day.
     
  18. TheOTC

    TheOTC Newbie

    Joined:
    Feb 23, 2016
    Messages:
    24
    Likes Received:
    14
    Thanks for the comment! Love hearing your thoughts. Yeah the business set up is a little unconventional, but I think it's going to work for my specific situation. There's a few reasons I decided to do this.
    1. I could go find investors for the fashion business, but I don't really want to give up any equity in the fashion business.
    2. I could focus on one-off sales in the fashion business, but our growth would be very minimal compared to going retail. Our average revenue for one-off sales is about $60-70 and with retail stores you're selling in bulk so the average revenue will be $1,500+
    3. I don't want to put all of my eggs in one basket and I like having multiple revenue streams.
    4. Sometimes you have to wait a long time for manufacturing when working with physical products, so I like to have something else to work on lol.
     
    Last edited: Apr 11, 2017
  19. shawondas0

    shawondas0 Junior Member

    Joined:
    Dec 12, 2014
    Messages:
    162
    Likes Received:
    16
    Gender:
    Male
    Occupation:
    SEO-SEM PRO
    Location:
    AnyWhereYouNeedMe
    Good Job! Wishing you luck.

    If you want to go for google AdWords(as you wrote paid ads) with your site and planning a freelancer, I would like to work for your site. I am a google certified AdWords expert.

    My Skype: shawondas0
     
  20. Splatterfox

    Splatterfox Junior Member

    Joined:
    Jan 7, 2016
    Messages:
    107
    Likes Received:
    67
    I understand, even though I strongly believe that the grow phase of a business is not the right time to diversify your income streams and pursue another one. This is something that makes most sense to do when one business reached its maturity.

    However, I agree on the other points. And yeah, the payment patterns in the fashion industry suck. Friends of mine who own a streetwear brand (where I occasionally helped them with marketing for free) brought it into several stores. One of the store owners claimed that "the stuff sucks and no one buys it", just returning all of it back to them.