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LSI's in content + Chosing Domains - Need Good Advice

Discussion in 'Black Hat SEO' started by twilightofidols, Jul 13, 2012.

  1. twilightofidols

    twilightofidols Power Member

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    There are two specific questions that have been on my mind lately so I'm hoping maybe you BHers can offer me some advice. This is more of a what would you do type of question, not really looking for a cut and dry factual answer as I'm sure nobody really knows with certainty but Google.

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    Question 1: Say your niche is dog training and your keyword is "how to train your dog". Which is the preferable domain choice?

    www.howtotrainyourdog.com - PR 0 Domain Age 0
    www.thedogtrainer.com - PR 2 (expired domain) Domain Age 5 Years

    I always hear how important domain age is and so is having an EMD so which of these ranking factors will be more favorable to a good ranking?

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    Question 2: Are there any good practices involving how many LSI's and/or related keywords to include in your SEO optimized articles?

    So for example, 500 word article with 3% KW density the main KW "how to train your dog" should be mentioned roughly around 15 times.

    You'd want to include KW like "bark collars" or "puppy potty training" whatever... any general idea of what % these LSI/related KW should make up?
     
  2. therobgreen

    therobgreen Newbie

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    First off to answer the initial question... I am a huge fan of exact match domain names, especially post-penguin. If you can get the EMD you're looking for then I'd do it. But, of you were comparing a not perfect match with the aged domain that is relevant... I'd probably grab that.

    There of course is a lot of BS out there about the penguin update, but as some believe very strongly believe there may be an anchor text diversity penalty then you want to consider it. Many EMDs have not been penalized because the over-optimized anchor text is literally the domain name... I've seen it possible to go quite aggressive with anchor text links with an EMD.

    Your second question is a little trickier. I'd recommend you go a little lower on keyword density. Say keep it to 1-2%. Next, I'd use the keyword tool or other tool to find good related keywords and sprinkle another 5 or so throughout the article. This will make the total density of exact match KWs and LSI KWs around 2-3%. Definitely enough these days.

    Just my two cents.
     
  3. kazhkaz

    kazhkaz Jr. VIP Jr. VIP Premium Member

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    As for the first question I would choose and aged domain. Exact match domains give you some boost but IMO "thedogtrainer.com" should give you a higher CTR on SERPs and the age and old links will also give some boost ;)
    Or you could just purchase both of them (so no one else could take an EMD) and use 301 redirect.
     
  4. scorpion896

    scorpion896 Senior Member

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    It all depends on what your plans are for the site. If you plan to grow the site into a big authority dog training site and target 10-20-50 keywords, then go for the 2nd domain. If your looking just to target that 1 keyword and a few others then definitely go for the EMD.

    Also 3% KW density is way too high nowadays. 15 times for a 500 word article!? Over Optimization definitely..

    Good luck.
     
  5. williamk

    williamk BANNED BANNED

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    EMDs rank well still. But right now I would take a PR 2 domain than an EMD. And about the keyword density, keep it at 1-1.5%. 1% means 1 instance of the keyword in 100 words.
     
  6. twilightofidols

    twilightofidols Power Member

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    Thanks guys for pointing me in the right direction these are all great answers and exactly the kinds of insights I was looking for, if any other Blackhatters want to chime in I'm all ears...