lowering bounce rate

Discussion in 'Blogging' started by hyuhin, Jan 17, 2011.

  1. hyuhin

    hyuhin Junior Member

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    I currently have a 71% bounce rate for my blog. I'm getting like 50-100+ daily but they usually stay on the site for like 1 minute to read the articles.

    I'm not sure if thats a good bounce rate for a blog. Any tips on lowering it? I put new content every other day so its not a lack of content.
     
  2. dario1977

    dario1977 Regular Member

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    try to split long articles in two different blog-posts (part 1 and part 2)
     
  3. Realign02

    Realign02 Regular Member

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    I use similar methods that people like Peter Spaepen use.

    I create a page and have it cut into 2-5 pages while offering VALUABLE information.

    Depending on what you're trying to do with your page, you can separate the 'tire-kickers' from the genuinely interested people by doing this.

    If you're using it for opt-ins it's a great way to go.
     
  4. likeskoolaid

    likeskoolaid Regular Member

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    make it more visually appealing, depending on the topic of your blog and the demographic people may not like the way it looks which is important to a lot of people these days.
     
  5. philmcc

    philmcc Registered Member

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    Spliting it up is good. Also you can have relevant links after the post (or above) to draw them in.

    Using attractive thumbnails or interesting pics can really make a big difference as well
     
  6. Dillmando

    Dillmando Registered Member

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    Where your traffic comes from can really change your bounce rate. Usually search engine traffic will bring the lowest (best) bounce rate.
     
  7. theguruland

    theguruland Junior Member

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    Summarize everything and look much at the quality of your content :)
     
  8. takeachance

    takeachance Power Member

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    I think the answer to the OP's original question lies in the ability to get the visitor moving around your site. As I am sure you know a trip from the serps by a visitor to your site without navigating is classed as a 100% bounce therefore unless you get them to click another link it will not be recognised as a 'movement' thereby not lowering your bounce rate.

    Links within content (and the content being relavant) and a good introduction all will help to get them moving around your site. It is this reason why navigation setup is really important at that initial design/template choosing/creation stage. Styling and the look of the site clearly comes into play here also, better more asthetically pleasing sites will promote more visitors to stick around and click.

    Lastly, I cannot over promote the importance of bounce rates - the OP is bang on target with the principle behind his question - get your bounce rates as low as possible has a direct and signficant impact on serp placement, no question.....
     
  9. hyuhin

    hyuhin Junior Member

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    Yup, I pretty much include pictures on every article I post. The articles, generally, they're not the type to be able to "cut" into parts...

    And every now and then I do insert inbound links to previous posts within the articles. From what I can see, I'm getting about 40.87% from Search Engines, 38.77% from Referring sites, 20.12% from Direct, and 0.24% from Others.

    The overall bounce rate seems to be 71%, while the bounce rate of traffic sources range from 78%-40% with a few 100% from search engines. Just curious, I know blogs generally have a different bounce rate that is considered good opposed to websites, what's a good bounce rate for blogs?