Hi, I'm currently setting up my first website. It will contain free infos about a certain niche, but also premium infos like ebooks with a content lock. I will promote the website via YouTube and Pinterest and maybe other sources, not sure yet. My question is- What does actually work best for websites with content lock? - A website that looks really professional - Or some kind of blog which is more semi-professional (a nice looking blog) I'm wondering because on the one site I think looking professional is always helpful. On the other hand, if it's super professional users could think I'm just a greedy online marketer and a 'blog-look' could look more user friendly and credible. What would you recommend? Thanks!