Discussion in 'Making Money' started by CallItLikeIseeIt, Feb 24, 2010.
Damn, FTC pushing their own competing offers..
Great... Luckily I don't do free credit reports, but wow, that sucks for everyone who does.
Well, that might lower some conversions a little bit... but im sure there will still be some people signing up. Apparently in September this rule will apply to TV and Radio ads.
Is it just me or do they sound rather vexed? They keep emphasising that its the "ONLY" legit source blah blah It sounds like they wish they could have gotten a piece of the pie. They even roll out their own landing page.
What a violation of our freedom of expression....
I just hope they don't open a bar and say it is the only legit source for finding women also.
finding a good cpa offer's kinda like finding a good horse at the track....i mean, this news is bad for free credit reports, but not for marketers.....just put your money behind a stronger horse that'll make you more money
sucks big times , another big niche on its END ....
Credit card offers were always a little too scammy for my tastes anyways. It has literally been on the FTC's top ten list of scams for a while. Anyone could have seen this coming.
ya but this is just running over peoples rights to expression i dont like where this is all headed
Right to expression? I don't see how. They are only saying you gotta clarify what you are really offering.
Because they're telling you how you have to design your website,
whats next? "the ftc now requires all email submits claiming they're offering free laptops to paste a big banner above stating there is not really a free laptop"
You do have a point CSalt2, but then again in the case of credit reports, the FTC has an alibi being the fact that such information belongs to the government.
::edit:: "These organizations are for-profit businesses and possess no government affiliation."
...in that case, fair game.
oh man, all of that PR and SERP love....*drool*
I don't think business is going to work if other things have to have notices on them. I mean...don't a great amount of offers rely on the stupidity of the lazy people out there?
Credit report information doesn't belong to the government. It's completely done through the private sector with the Big 3.
Regarding a "freedom of expression," there is no such thing. I'm not sure what the allusion is to, but there is no mention in any document of a freedom of expression. There are constantly "tests" of freedom of expression in many ways (speech, press, etc.) but no "right" given explicitly, as far as I know.
There are, however, issues (and laws) regarding misleading consumers, and in the case of these free credit report offers, they are clearly misleading consumers. Could the consumer read the fine print and see that they're being charged if they don't cancel, etc.? Yes, of course, but it's de-emphasized enough that the layperson is unlikely to read through it and see what it is that is occurring, and it is therefore misleading at worst and rude at best.
wtf? its the 1st amendment, the right to freedom of expression
can you find me the section that says the right to freedom of expression*
*unless your misleading consumers
but I guess our constitution is just a joke to many americans now
The government should have done SEO and got their traffic the organic way!
The text of the First Amendment:
The word expression is not in there, as I said previously. There have been tests of different forms of expression throughout history, as I also mentioned earlier, but no blatant "you can express yourself in any fashion however you please no matter what" is in there.
The "unless you're misleading consumers" part comes in consumer protection laws that have come later. The Constitution is (in general) a declaration of the rights of man in the US; laws are declarations of limitations on those rights. If it is illegal to mislead a consumer, that's where your asterisk/* comes in.
On the contrary, I take our Constitution quite seriously.
freedom of speech is a synonymous term for freedom of expression, its the same thing
and they're basically telling people how they can and cannot speak here
Separate names with a comma.