- Oct 10, 2009
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"Introducing Big Citations: The Most Authoritative Business Listing Service for Local Ranking"
Compare to Universal Business Listings at 30% of the Cost
Compare to Universal Business Listings at 30% of the Cost
Big Citations is the big brother of our Hyper-Local Citations service (link goes to BHW thread). Big Citations focuses on a handful of must-have citations and big data aggregators, perfect for new sites or businesses who haven't built many citations yet.
This service is best thought of as a mix between a Getlisted.org service and a Universal Business Listing alternative.
We combine submission to the big data aggregators that UBL submits to like Infogroup and Acxiom as well as creation of business listings on the top 20 best business listing sites, most are what GetListed.org reports.
This one-two combo makes for the most compact, authoritative local ranking service you'll find anywhere online... all at a price affordable enough to resell.
The Big 3 Data Aggregators
You may have seen this infographic put together by GetListed.org. It shows first-hand the kind of power the large data aggregators have over all other citation sites.
We can submit to the 3 most influential data aggregators. Cumulatively these 3 sites feed over 23 other major sites like Google Maps, AOL Local, Apple / Siri, and others you've heard of. Through testing some of these aggregators, I've found that big ones like Infogroup will even create a Google Places listing (among many other sites) for you, if one doesn't exist already.
Here's the shortlist of the big data aggregators we submit to and a little bit of info about each one:
- View attachment 48376Infogroup. This big dog powers the likes of Google Maps, Mapquest, Bing Local, Yahoo Local, TomTom, AOL Local, and the list goes on. Out of all 3, this is the single most powerful local data aggregator. I have had Google Places pages created automatically after submission to Infogroup.
- View attachment 48378Acxiom. A big data company, you can even use their data in Facebook Ad targeting. They power major sites like Yelp, Yellowpages, Superpages, Local.com, Apple, and more.
- View attachment 48377Factual. Compared to the above 2 Factual is a smaller player but still has an inside feed directly to Apple, Bing, TripAdvisor, and others.
If your business information is incorrect at any of these 3 major providers, it may override what the major search engines have in their own database. And if you're not included in the databases of these major providers, you might not be able to rank as easily in Google, Yahoo, and Bing.
What If I'm Working with Multiple Locations?
The way franchises do it is they create a separate sub-page within the main site for each location. This sub-page should contain all the essentials for local ranking: the address, phone number, (ideally) a google maps embedded, content relevant to the area, and (ideally) a strong CTA.
How Do I Know If My Clients Need This Service?
There's a quick way to find out. Swing on over to GetListed.org and drop the business info to run a quick check. Their % score will give you a good idea on how visible the business is with major citation sources.
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