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Linkbuilding Before Webiste is Live

Discussion in 'Black Hat SEO' started by MatthewGraham, Dec 10, 2016.

  1. MatthewGraham

    MatthewGraham Regular Member

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    Has anyone here experimented with building links to a domain before there is any content live on the website?

    For example, you've registered a new domain, but the website doesn't have any actual pages or writing.

    In theory, this should be similar to how expired domains work. Once there is content again, the links should be helpful in ranking.

    At the same time, this is also somewhat strange behavior that might seem like unnatural link building.
     
  2. blogzandstuff

    blogzandstuff Elite Member

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    well expired domains had content at some point before they expired. Best to build the site and concentrate on link building later
     
  3. MatthewGraham

    MatthewGraham Regular Member

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    Working on similar websites in the same niche that I already run successful websites in, so other web developers are working on the content, features, etc. in a sandbox environment, which is yet to be live. Am considering how to get started on SEO slowly before ramping things up later.

    Will probably just throw up a placeholder homepage so that at least there is something there.

    Anyway, mostly wondering for reference rather than because I actually plan on doing this.
     
  4. custombuilt

    custombuilt BANNED BANNED

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    guess its a bad idea building links first without any live content as its not going to get index.
     
  5. danparks

    danparks Junior Member

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    I've done it many times. I've got a client who is always creating new money sites. Kind of a "toss a bunch of stuff out there and see what works" attitude. When he gets a new domain he tells me the URL and the niche. I don't go crazy with backlinks, but I do send out a handful, even before he's started, or completed, the site.

    Pretty sure Google's algorithm doesn't find a backlink, go to the linked-to site, and check if it's complete or not.

    People are talking a lot about how new sites don't rank right away. Sandbox, some "new site delay factor," whatever you want to call it. I think it makes sense to get at least a couple of links found by Google right away, so that when the site is complete, it's already considered "aged" (at least a little bit). Client has never had a site penalized, and I do pretty good at ranking his sites.

    I have no way of proving early backlinks help, but I haven't seen any case where it has hurt.
     
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  6. danparks

    danparks Junior Member

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    This I know for a fact not to be true. I see new sites that have hosting, but no content, indexed all the time. Even without a WordPress install or an index.html page uploaded. Just hosted. Doing a site:domainname shows one entry (like a wwwroot directory or similar). And I've sent backlinks to such sites, and they've remained indexed.
     
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