How much is a half a million dollars, anyway? It's 500K a year, Or 250K biannually, or 125K a quarter, Or 40K a month, Or $1300 a day. I wondered for awhile why it was so easy to process these big (or small) numbers, but so hard to actually produce them. And more importantly, why were my friends, and people that were no more intelligent that I was, making 10-20x the amount I was. I worked harder, spent months, years banging my head against the wall trying to figure things out, and moving inch-by-inch up the income totem pole, and everyone else seemed to breeze by me, and succeed almost instantly. If you look at these people making millions, or even high six-figures, yearly, they always give the same advice: Just be a good person, relax, be yourself, try harder, and you'll succeed. They make it seem like it's easy, and I believe they do this to take away from the real solution to massive wealth: Letting go of your ego, and doing whatever it takes to succeed. Some of the most wealthy people on the planet have been sued, had their names dragged through the mud, and had their reputations damaged. Yet, they still continued to move on, and start over. They didn't stop once they hit a bump in the road, and they didn't let little things get in the way of making millions - the least I can do is rake in 500K. Lazy mans journey to $500,000 on autopilot: Backstory Long story short I'm a 20-something female marketing consultant that's tired of working for a living, and wants to have their income on autopilot. Even though I've never had a regular 9-to-5 for anything more than 3 months, and have been supporting myself through the internet since I was 18, I still have no gotten tot he point where I make money in my sleep. Money has always been something that I put effort into getting, and I get a low, or difficult pay-off. This is my journey to consecutively make 500K on autopilot. Lazy mans journey to $500,000 on autopilot: PT 1: Idea The idea to create an online identity has been lingering in my head for quite some time. When I say "identity" I mean a blogging identity. Sort of like a pen name, or alias, but on a much larger scale. Instead of having one alias, I'd have several, each with their own following, and in their own industry. I'd use these identities to sell info products, and services to the audience that's created by my marketing efforts, and I'd hire individuals to "man" each blog or website - they'd schedule posts, try out different products for review, and act as the face of the blog or website for a somewhat minuscule amount of money. Since I do best at social marketing, this is what I'll focus on mainly to build an audience. Why info products? Mainly because they're easy. Gather a bunch of industry-specific knowledge, package it nicely, and put up a for-sale sign; I don't have the energy to focus on 100 money-making tactics, so I'm keeping things as simple as I can, and within a system I know well (Been a digital brand + marketing consultant for years) I have worked with several people running million-dollar blogs, that profit solely on info products. I know it can be done, and I know how it's done. Lazy mans journey to $500,000 on autopilot: PT 2: The plan I've already started creating my first identity, and am currently working on content creation by myself, since I have limited funds. Ideally, when I start making a decent amount from this singular website, I can use that to fund the next two. My plan breaks down into three sections: 1: Identity creation Web/brand design Web content pages (About, bio, ect) Social media/pinterest profiles 2: Content creation (The hard part) Writing a years worth of blog posts Create other resources to share on social media Making pictures that agree with pinterest (The right width/height) Creating images for twitter and facebook *Create content that feeds into funnel 3: Scheduling (The boring part) Blog posts (once a week) Newsletter (Once a week + *sales/promotions) Twitter (10 tweets per day, 2-3 days a week) Pinterest (3-5 times a week, constantly updated with site content) 4: Sales for info products (The money part) Create 3-5 info products to be released along with the content (2-3 months in) Schedule regular "sales" of low, mid, and high-priced products Create pre-sale resources for new traffic/email subscribers 5: Traffic I plan to get traffic the old fashioned way. Nothing special, or shiny here. Produce content, watch for hot keywords, evaluate SEO, ect, ect. I do however plan to use pinterest to milk as much traffic as I can from there; the traffic you get from pinterest is usually highly-concentrated, so it's the focal point. That's the short version of my plan. I didn't include strategic points, because it's unnecessary - the basic plan is enough to get an idea of what's going to happen. While this seems like a straight-forward plan-of-action, I do have some reservations about pinterest. From my tests, it's best to pin constantly. Pinning may be something that I outsource, and possibly something that I do myself weekly, since I don't want to excessively automate. Lazy mans journey to $500,000 on autopilot: PT 3: Identity creation 1:50PM 7/3/2015 - update I've done the bulk of the work in this section + put up a squeeze page. I'm drumming up interest on several social networks, though this doesn't matter as much as getting the content scheduled, and putting a detailed content marketing strategy into motion. The easy parts done. 2:26 PM 7/3/2015 - random thought The amount of people I know that have used this same system, and are millionaires (or close) is fucking insane. I think the biggest part of why I haven't found large success is due to my introversion, and my wanted to hide under a rock/not interact online. Something those people have is extroversion, and willpwoer (there's a reason this is the lazy-mans journey).