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Landing Pages, Review Pages, or Direct Links?

Discussion in 'Clickbank' started by donovan311, Mar 29, 2013.

  1. donovan311

    donovan311 Newbie

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    Occupation:
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    When sending your traffic to either a landing page or a review of the product your promoting or just sending them directly to the products page. What best converts for you? Whats the best choice to go with?
     
  2. mr_neo

    mr_neo Regular Member

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    I would say it depends upon the keyword.

    If your traffic is looking for a specific product (not review), then it makes no sense to show them reviews of various products. Take them direct to the merchant page, or presell a bit.

    If your traffic is looking for general reviews such as "skin care reviews", then you're best suited to show them reviews of top 3 or 5 products that would interest them.

    If they are looking for reviews of a product, such as Uncle Joe's skin care cream, then show them the reviews of Uncle Joe's skin care cream only. Don't show them Jill or Jake's cream's reviews.

    Lastly, it is all about split-testing. There is no strategy that fits every keyword. If you are serious about making the most out of your traffic, you need to split test several strategies and then go for the one which works best.
     
  3. rambolife

    rambolife Regular Member

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    ALWAYS try to pre-sell, ie review..