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Keywords in domain? Necessary?

Discussion in 'White Hat SEO' started by jtos32, May 22, 2011.

  1. jtos32

    jtos32 Junior Member

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    Is it that important to have a keyword as your domain?
     
  2. spids

    spids Junior Member

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    Not necessary but you will rank a lot easier for your keywords.

    From my experience, IMHO try to get keyword in domain.
     
  3. volund

    volund Senior Member

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    It can help but not needed. I have sites that are ranked #1 without it. Very easy to use

    domain.com/keyword.html

    and it works as well most of the time. Having the keyword in the url somewhere helps quite a bit.
     
  4. jtos32

    jtos32 Junior Member

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    Thanks. I meant just having the domain as keyword. Now, I can see having the keywords in your URL would be helpful. I just dont want to name my site after a particular keyword.

    Ya know like coffeecupmorning.com vs coffeecups.com (Would rather have latter) this was also just example
     
  5. adultbb

    adultbb Registered Member

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    About 1 year ago we had bought a domain we thought would be great for the new site. After a few months with issues getting ranked with all the big boys we decided to buy a few keyword domains and setup front pages on them that when you did anything took you back to the main site. this was a niche dating site. We added 7 domains with this method and this really seemed to help we made page 3 within 7 days. we never made page 1 with that but from page 126 to page 3 seemed to be a pretty big jump. The site owners did not update the site often and never provided any new content. I think this is what help them back. They bounce between page 2 and 3 now daily it seems. This was a very competive niche with over 2.9 mill results in google for that search term.
     
  6. mahesh10

    mahesh10 Newbie

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    Key words in domain are helpful to improve your key word count.When you are providing one link, you use the key word and then you are giving the hyper link from hat key word to your site.If you are giving your key word in the doamin, your key word count will increase by two.It will help you to get better indexing.
     
  7. syngenetic

    syngenetic Guest

    Do it. It makes a huge difference. Also from my experience, .com and .net with the keyword rank a lot faster than .info.
     
  8. gorang

    gorang Elite Member

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    Having keywords in your domain can make a big impact, however Matt Cutts has specifically said they are going to "turn down" the notch a little bit so that using keywords in a domain will not be as powerful as it used to be.

    This is good news for domains which don't include keywords.
     
  9. ronywilliam

    ronywilliam Senior Member

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    Undoubtedly it will be a substantial advantage for you if you'll have at least one niche specific keyword in your domain and if you'll have with some TLD's like .com or .net your life will be easier to SEO it, But if the domain you are eying if not available or something go for long tail domains, though keep it your last resort, but this will be better than without having any keyword in it..
    Also some times what happens is that keywords related to your business are not in your brand name so in that case it would be better even if one uses a domain name which isn't the same as your business name, or alternatively one should try to incorporate both.
     
  10. Toples

    Toples Regular Member

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    EMD + on page SEO will do wonders

    you will get ranked rather high (even page1 for low comp. KW) before doing any linkbuilding
     
  11. Thatchman

    Thatchman Junior Member

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    G has already downgraded the importance of keywords in the domain name, a few months ago, although this still remains a reasonably important factor for seo, just not as important as before. Instead of your coffeecupmorning.com vs coffeecups.com example as new domains, get an aged domain with at least some relevancy to the niche and part of the keyword in the domain, then G will show you some love pretty quickly if your onsite AND offsite seo rocks.
     
  12. Thatchman

    Thatchman Junior Member

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    "Now if you are still on the fence, let me just give you a bit of color. that we have looked at the rankings and the weights that we give to keyword domains, & some people have complained that we are giving a little too much weight for keywords in domains. So we have been thinking about at adjusting that mix a bit and sort of turning the knob down within the algorithm, so that given 2 different domains it wouldn't necessarily help you as much to have a domain name with a bunch of keywords in it." - Matt Cutts