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Keywords in Article

Discussion in 'Black Hat SEO' started by richie311, Mar 2, 2013.

  1. richie311

    richie311 Jr. VIP Jr. VIP Premium Member

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    I keep getting mixed answers to this and I'm wondering if there is no "right" way to put keywords in an article. I'm wondering if we need the"exact" keyword we are ranking for in the article or we can just put it in the meta? Because sometimes it is hard to have the "exact" keyword because it doesn't make sense when you are trying to write about it. Does anyone have a clear answer to this?
     
  2. acotut

    acotut Elite Member

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    Hello Richie,

    You should be more picky when you do keyword research.
    Your articles should be writen around this keywords,so you'll need to insert the exact keyword in the article if you want to rank easyer.
    Do some research about the necessary keyword density and apply that to your website.

    Cheers
     
  3. phpbuilt

    phpbuilt Jr. VIP Jr. VIP

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    Just write naturally, keeping in mind to use your keywords. There is no benefit to keyword stuffing (if you're over 3% keyword density, you're starting to stuff).

    There's a balance between keywords in your article and anchor texts pointing to the article. If you go heavy on keywords in article (say 6% density) its going to be harder to have lots of exact anchor texts to the page from backlinks. On the other hand, if you only use your keyword at say 2%, you have a higher threshhold of exact anchor texts you can point to the page in links.

    Put the keyword in title, h1, first paragraph (preferably first sentence), last paragraph (preferably last sentence), and then continue to use it in content until you're around 2% to 3% density.
     
  4. LakeForest

    LakeForest Supreme Member

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    It's messed up that when sometimes I disagree with Yoast and keep a very low keyword density, my article performs so much worse than if I just listened to Yoast. I've tried 1% and less, and the article indexes and ranks for the keyword, but traffic is low. Push it to 3-4% kwd and the article get swarmed, and even get some comments that are legit with no link almost instantly. Also, the keyword itself helps with this optimization... a lot.

    So far, true readability as a ranking factor is on the back burner(it will require intense manpower or technology).
     
  5. brikka

    brikka Junior Member

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    I'm very interesting in this as well. Everyone says that it should be between 3-6%.

    Also I have 2 questions for whoever knows:
    1. How many links do we need from the article pointing to our website/link - and where should this link be located for optimal results.
    2. What about using multiple keywords in the same article, do we use the same process?

    THanks!
     
  6. Endire

    Endire Elite Member Premium Member

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    Richie311,

    Yes you will need to have the keyword in the copy of your article or page. Not including it there makes it much more difficult to rank for the word. You are right that it can be hard to write using terms that don't makes sense. My question to you would be, is it absolutely necessary that you use this particular phrase or is there another one that you could substitute? You definitely don't want to use it if it makes your writing sound poorly crafted. Try using variants to the phrase.

    Here are some tips for writing about awkward keywords,
    http://seocontentsolutions.com/blog/2012/05/08/seo-copywriting-tips-how-to-work-in-awkward-keywords/

    Best,

    Shawn
     
  7. Panther28

    Panther28 Elite Member

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    Mr Cutts says, top middle & bottom, and make sure you make them bold a couple of times too.