I just recently put up a site to target a keyword that is generating 22K searches a month. I found a great product to promote on the site and everything is ready to go. But today I looked at Google insights for this keyword and its starting to go downhill. 1.Is it really getting that many searches or is the volume misleading? I know someone on this forum can provide me with answers to this question so I don't waste further time & money trying to rank it. Thanks Guys.