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Keyword Targeting Homepage vs Inner Page Authority Site

Discussion in 'White Hat SEO' started by twpro, May 26, 2017.

  1. twpro

    twpro Jr. VIP Jr. VIP

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    I've ranked a few websites #1 for a few terms in google, but they are all niche type domains.

    Looking to start an authority website and not sure how to go about using the home page vs inner pages.

    Normally on the niche domains I put my main keyword on the homepage and rank the homepage.

    For the authority website I'm starting I have about 5 keywords right now that I want to target. All similar topic within the niche, but different words.

    Do you try to target and rank a main keyword on the homepage of the website, or use all inner pages?

    If you use the homepage, would you put the hardest term with the highest volume(12k)? or the easiest term with medium volume(2500)?
     
  2. twpro

    twpro Jr. VIP Jr. VIP

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    Any ideas?
     
  3. We Bring Rank

    We Bring Rank Jr. VIP Jr. VIP

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    Trying the main keyword on home page is very clever idea. For inner pages, you try with the other keywords.
     
  4. twpro

    twpro Jr. VIP Jr. VIP

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    Thanks for the reply, doesn't really answer my question though
     
  5. scalli

    scalli Jr. VIP Jr. VIP

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    I only use inner pages for authority sites I try to rank. The homepage is just a general page, containing in-context links to the pages I am trying to rank. That keeps the link juice flowing to the inner pages as well.
    As for the link building, I am now doing 40% to homepage and 60% to my money pages. However, this is not exact science... a pitty :)
     
  6. quangtho2910

    quangtho2910 Newbie

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    I only focus on inner pages in authority sites, trying to rank affiliate post. When doing link building, usually ask for backlink to homepage in bio, and backlink to affiliate post in content.