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Just bought a domain with exact keywords with 165k visiters a month. Worth anything?

Discussion in 'Site Flipping' started by junkie2, Aug 14, 2010.

  1. junkie2

    junkie2 Regular Member

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    I was doing some keyword research when i came across a keyword that was extremely low in competition and i was shocked to see the monthly uniques were 165,000. I checked the domain name and it was available so i bought it.

    Either way - its 9 bucks lost over a hunch or gold mine.

    I dont know anything about domain flipping so any/all input would be greatly appreciated.

    thanks

    EDIT: I just one upped myself and found a keyword with low-medium competition and 1,000,000 searches a month. Got the .net for it.

    Either i just wasted 20 bucks or this is a good blog + adsense opportunity...
     
    Last edited: Aug 14, 2010
  2. nixnash

    nixnash Power Member

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    i think you might have seen broadd searches...click on exact searches...and check how much traffic you get.
    If yes then you have a goldmine..which is highly unlikely....because most of the keywords have been already taken.
    Nix
     
  3. junkie2

    junkie2 Regular Member

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    I hit exact searches.. and it gives me [mykeyword] . is this what you mean?
     
  4. rickstar

    rickstar Elite Member

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    If those are exact searches, it's definitely worth something.
     
  5. Karlos

    Karlos Junior Member

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    The value of such a domain can vary a lot depending on what the actual keyword is.
     
  6. qwidjib0

    qwidjib0 Newbie

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    Yea, really depends on the keyword.
     
  7. furca

    furca Registered Member

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    It depends on the extension. If it's not .com it's worthless.
     
  8. llamataboot

    llamataboot Newbie

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    furca, that's not true, any top level domain is fine.

    if it "sounds hot", like a total newb would hear the domai name and think "I bet a lot of people go to that site" then try to auction it off. Very unlikely though. Much better to go ahead and stick up a site, do some basic SEO, and at least have a few months of traffic stats.

    I'm highly skeptical that you have a TLD with an monthly search count of 150k, but if so get to it and let us know when you pit it on flippa :)
     
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  9. th3boss

    th3boss Newbie

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    yeah worthless if its not .com
     
  10. furca

    furca Registered Member

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    False. Any top level domain is not fine. Certain extensions would be mediocre at best.
     
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  11. kaLwoki

    kaLwoki Newbie

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    Are .net and .org okay?
     
  12. feblisa

    feblisa Newbie

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    it can't be true. are you sure you use the exact search? there's 3 option: phrase, exact, broad.

    once again this can't be real. even 10k is almost imposible to get these day..

    165k??
    1000.000??
    exact? you must be rich on a few month if that's true..

    .net is much better than .org (proved my self)
    leave the .org unless you got a hundred per week to spend at adwords
     
  13. Migladon

    Migladon Regular Member

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    all extensions will work, some work better than others. In my opinion

    .com > .net > .org > .info
     
  14. nice1

    nice1 Regular Member

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    you also need to check by location depending whre you serach from the search volume wil be diferent -
     
  15. BlackHatSoda

    BlackHatSoda Junior Member

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    It's far from worthless if it's not a ".com". For a brand name, having a .com is typically a must (aside from sites for an actual organization for example). But if it's just a product or service keyword and you're getting all your traffic from search engines or paid advertising and not worried about people remembering your site to type into their browser then all your traffic is coming in on clicked links and the TLD doesn't matter.

    If the domain is an exact match for a keyword which has a high consumer intent, meaning people who search for that are looking to buy something like RedRugs.com, then it's worth something. If it has a low consumer intent like WhatDoesMyNameMean.com you could still throw adsense or other ads on there and earn from that but it won't be worth nearly as much.

    Also, those search numbers you are seeing in the Google keyword tool DO NOT equal the actual number of times people searched for that in Google search engines. I won't get into all the details here, you can look that up online. Basically that number is a sum of actual searches and clicks on custom adsense ads which Google runs on big partner sites that have special agreements with Google. So 100k "searches" a month on an exact match might only be 10k actual people typing that into Google, the rest coming from partner sites like AOL and Mahalo.
     
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  16. JamesAlmeida

    JamesAlmeida Newbie

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    .com > .net > .org > .info
    Build Ranking too
     
  17. tophi

    tophi Regular Member

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    The question here is are you able to rank this? I had EMD with no competition and I boosted with strong PBN, anyway some stupid websites 10 years old with no backlinks are still over me wit their stupid content. So the domain is not everything in the world....
     
  18. Nick Flame

    Nick Flame Executive VIP Premium Member

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    EMD lost a lot of value in recent years, and the continuing downward trends indicate soon enough they won't be worth anything. Especially with the proliferation of so many new .tlds, like .guru, .reviews, .club, .rocks, .today, etc... pretty much you can find an EMD anytime you want on a new tld since there is no indication that google favors any tld over the other.
     
  19. Mike Jones the Greatest

    Mike Jones the Greatest Newbie

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    wow those are great finds best of luck
     
  20. immaletyoufinish

    immaletyoufinish Regular Member

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    What does G's keyword planner say the CPC is?

    There's a formula for estimating what it's worth. Monthly Searches × CPC × 0.35 × 12.
    This is assuming it's .com (the others go for less) and the 0.35 assumes it's ranked top spot in G and 12 is over course of 12 months.

    That's not my model but it's one that's commonly used. I have a few issues with that estimation model but you can tweak it how you like. I tend to also multiply it by a CTR of 0.03 assuming it's monetized with adsense and that dramatically decreases the figure but it tells you the earning potential over 12 months if u ranked number 1. If it's a niche where you could build an import/export business around then it's worth way way more if you can execute that strategy.

    I have a keyword with similar metrics that I can build an export business out of but it's made complicated by the fact that it's a food product which have higher shipping costs and can have tough regulations.

    Either way, good luck!