[Journey] Blogging based on Income School (Project 24) Philosophy

I've built my site using methods from income school and authority hacker. I'm up to over 10,000 page views a month, but my income (which is mostly affiliate based) has been quite volatile ranging from about $50 to $200 per month.

I haven't gone completely by the book, but I've focused on high quality posts, and this has ultimately led to good placement in Google.

Ron, thanks for this post.

I'm wondering what the value would be for someone like me to join project 24 as a paid member. I don't want to fork over $450, but my biggest problem is that I need extra motivation to stay on track with my posts. If anyone has experience, would love to hear.

Podcast Episode 68

https://hearthis.at/dickchini/p24episode68/Yxa/
Thanks for posting this! Do you have the other episodes posted anywhere?
 
So, fixed my page speed completely...

After hours of dicking around, all I had to do was remove my Google Adsense ads from Homepage and Sidebar in Acabado.

since this in niche #2 with little traffic built up, I'm fine with taking off the worthless Adsense ads.

But once a site gets ramped up, I'm not sure how I'm supposed to put ads on it for revenue and not slow the site down.

I'll worry about that later.

Hopefully, this helps some others out there with page speed.
 
Big Ron,

This post is beyond inspirational. Keep up the great work on your websites!!!

I first starting using BHW to learn SEO in 2008/2009. Back during the Jr VIP Forum cookie stuffing days.

RIP Pofecker.​

I parlayed the SEO knowledge I learned here into in-house SEO jobs and quickly climbed the ladder up to a Director of SEO at a legit Digital Marketing Agency in one of the top 10 metros population-wise in the US. I have been full-time digital marketing since 2009. So yes, BHW I owe you many many many thanks.

In 2012 I switched over to Paid Search full time because it is much easier to simply buy the top spot rather than earn it. (READ THAT AGAIN. I AM INHERENTLY LAZY.) I do miss the good old days when the top spots were all organic. Never have I forgotten my SEO roots though. After making all these client companies so many millions of dollars I have once again come back to my roots and started back on my original journey of digital marketing independence.

Your post inspired me to create a few side-project websites and fill them with quality content – properly SEO’d of course. I started that in September. 100 pages on site 1 in Sept 2019. 100 pages on Site 2 Oct 2019. A little disappointed because back in the day these types of sites would have ranked page 1 in a couple days (stupid Google). So I took a break over the holidays. Month 3 & 4 the rankings in Google Search Console started happening. So I started site 3.

Last week – my first non-brand page 1 search results for site 2!!!!! Not just 1 but 6 keyword phrases in the top 10. 2 results at #1.

Then I got hit by the f’ing wordpress virus and am scrambling this week to reclaim my sites.​

Anywho. :anyway: Again. Thank you, Big Ron. One day I will find you at the beach and buy you a beer.

Answering the naysayers early.

Yes, this account was started in 2015. (I forgot the password on my original account). I come to BHW for inspiration every few years as a lurker. I learn a bunch of stuff and then implement. I don’t post. I do make money. In fact. I would bet that 90% of Jr VIP members here are not full-time digital marketing. Stop posting & start doing. Or don’t take action and keep it easy for Ron & I.

No. I am not going to share my sites. No. I am not going to share my niches. This is BLACK HAT WORLD. BLACK HAT. Much of what is shared on this form is white hat or gray at best. (Ron – your journey is so completely white hat and it is beautiful.) On BHW when you share a niche – you immediately get knocked off and create additional competition in your niche. I did take you spin on Project 24 and blend a fair share of dark gray hat into my projects =)

If you want to post a negative thought here (or anywhere) – stop. Take the time you would spend posting a neg and create a project. Projects are FREE! You can use facebook or Instagram or tiktok for free to create money for yourself. Just use the search bar in the upper right-hand corner to find out how to become a social media influencer - that is FREE!!!
 
Big Ron,

This post is beyond inspirational. Keep up the great work on your websites!!!

I first starting using BHW to learn SEO in 2008/2009. Back during the Jr VIP Forum cookie stuffing days.

RIP Pofecker.​

I parlayed the SEO knowledge I learned here into in-house SEO jobs and quickly climbed the ladder up to a Director of SEO at a legit Digital Marketing Agency in one of the top 10 metros population-wise in the US. I have been full-time digital marketing since 2009. So yes, BHW I owe you many many many thanks.

In 2012 I switched over to Paid Search full time because it is much easier to simply buy the top spot rather than earn it. (READ THAT AGAIN. I AM INHERENTLY LAZY.) I do miss the good old days when the top spots were all organic. Never have I forgotten my SEO roots though. After making all these client companies so many millions of dollars I have once again come back to my roots and started back on my original journey of digital marketing independence.

Your post inspired me to create a few side-project websites and fill them with quality content – properly SEO’d of course. I started that in September. 100 pages on site 1 in Sept 2019. 100 pages on Site 2 Oct 2019. A little disappointed because back in the day these types of sites would have ranked page 1 in a couple days (stupid Google). So I took a break over the holidays. Month 3 & 4 the rankings in Google Search Console started happening. So I started site 3.

Last week – my first non-brand page 1 search results for site 2!!!!! Not just 1 but 6 keyword phrases in the top 10. 2 results at #1.

Then I got hit by the f’ing wordpress virus and am scrambling this week to reclaim my sites.​

Anywho. :anyway: Again. Thank you, Big Ron. One day I will find you at the beach and buy you a beer.

Answering the naysayers early.

Yes, this account was started in 2015. (I forgot the password on my original account). I come to BHW for inspiration every few years as a lurker. I learn a bunch of stuff and then implement. I don’t post. I do make money. In fact. I would bet that 90% of Jr VIP members here are not full-time digital marketing. Stop posting & start doing. Or don’t take action and keep it easy for Ron & I.

No. I am not going to share my sites. No. I am not going to share my niches. This is BLACK HAT WORLD. BLACK HAT. Much of what is shared on this form is white hat or gray at best. (Ron – your journey is so completely white hat and it is beautiful.) On BHW when you share a niche – you immediately get knocked off and create additional competition in your niche. I did take you spin on Project 24 and blend a fair share of dark gray hat into my projects =)

If you want to post a negative thought here (or anywhere) – stop. Take the time you would spend posting a neg and create a project. Projects are FREE! You can use facebook or Instagram or tiktok for free to create money for yourself. Just use the search bar in the upper right-hand corner to find out how to become a social media influencer - that is FREE!!!

Right on bro! You are an inspiration in and of yourself. Good luck on your niches. Sounds like you are heading in the right direction already!

I'm getting pretty excited about recent evolution in my rankings the past four days:

upload_2020-2-24_23-53-27.png

I'm averaging 500 page views a day now in niche #1. I feel success right...around...the...corner...

upload_2020-2-24_23-54-53.png

What is the keyword density you are keeping for the articles?
Whatever Yoast SEO tells me to do. Although sometimes I go way over. Like, if my keyword is the name of a location and I keep referring to that location, meh. It's repeated several times. Otherwise, I stick to Yoast.
 
Looking at that page speed stuff, in hindsight, I see why Income School says to forget the ads when a site is new. Adding Adsense too early is: a) pointless because you have no traffic and b) detrimental to your site speed.

My concern is how to speed up a mature site. Like my niche #1 is nine months old now. It's getting 500 pageviews per day. I need the ads on there for revenue. I have the code in the header. Maybe I should try the footer?

Or can you rel=preload the ad code or something?

This also verifies why Income School says to put all your products on a Resource page. Keep it off the homepage. That keeps the page speed of the homepage fast. People say that most visitors don't land on your homepage. That they land on the specific article they clicked on in the SERP results. If that were the case, you wouldn't need ads on your homepage. But my hit counter is telling me that I still get a decent amount of traffic to my homepage so I'm not hip on neglecting it just yet.

What's the ecpm you’re getting with ezoic?
Do you create links for your new site?
Standby, let me go look...

Do you mean EPMV?

upload_2020-2-25_0-15-46.png

Ezoic creates "wrap around code" that goes before and after your existing Adsense code. Then, in effect, wraps over the Adsense ad with their own ad. They claim that their AI testing tells them when the Adsense ad is a better product for the visitor and when the Ezoic ad is better for the visitor. Their AI determines which ad to show (Adsense vs Ezoic.)

They also run placement tests to see where, on your page, the ads get more action. I see their stuff all over the place.

Interestingly, when you get "enough" traffic, Ezoic "invites" you into a special club membership. It costs, like, $1000-4000 per month but your ROI is always over that amount. I've seen lots of members post that they make more money when they are a part of that club than if they just ran Ezoic ads normally.

A perfect example of "you have to spend money to make money." I'm not sure how it works. Maybe they just pay more attention to the club members and make sure the best ads show. Or maybe they have advertisers that pay more for their ads to go on sites with higher traffic? You get to tap those high rollers by buying into the club?

So, to answer your question, NO. I don't place any links.

And I mix in Amazon Affiliate links on the side bar and in between content paragraphs.
 
Hello Ron,
Thanks for the inspirational post. I started a similar journey to yours a couple of weeks ago, and I'm currently around step 20. I have a question about Youtube. Based on your experience, do you feel like making videos is really necessary? It seems to me like a waste of time. Did you get any traffic to your site from that? Thanks in advance
 
Hello Ron,
Thanks for the inspirational post. I started a similar journey to yours a couple of weeks ago, and I'm currently around step 20. I have a question about Youtube. Based on your experience, do you feel like making videos is really necessary? It seems to me like a waste of time. Did you get any traffic to your site from that? Thanks in advance
Tough call. I do see a little traffic but not much. I'm not sure it's really worth it
 

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Tough call. I do see a little traffic but not much. I'm not sure it's really worth it
I guess it depends on the niche. I think I will write more content instead of doing youtube stuff, it may be better in the long run. Thanks for the input.
 
I guess it depends on the niche. I think I will write more content instead of doing youtube stuff, it may be better in the long run. Thanks for the input.
I think the best time spent is on content for the blog. YouTube videos, though, are like content. In that I mean, you put it together once and it continues to earn or bring you traffic. As noted earlier in my journey, I used Content Samurai for most of my videos. So there were no nerves involved with getting on camera. It took maybe an hour to cut and paste my written content into the CS generator and edit it so it flowed decently.

Tip #932 - A Quick and Easy FAQ Post How-to

Sometimes you just need to put out content to be consistent. We don't always have something to write about once a blog has been out a while. Although a "hit list" of researched keywords comes in very handy.

Today, I didn't have a lot of time to research so I did a quick and dirty FAQ post.

I like to use Q&A Grabber for these and I've posted about the software on this journey before. Here is my YouTube review.

This is the page I published today: https://theradiologictechnologist.com/18-common-faqs-on-general-xray-questions-video/

And here are the steps I took to create it:

  1. Open Q&A Grabber and search "Xray". This returns as many results as you allow. I got around 50.
  2. Copy and paste the number of FAQs generated into your WP backend post. I chose 20 then deleted some.
  3. Edit the Answers to the FAQ questions but leave the Question verbatim (for Google searches to find the Questions)
  4. This is why I preach to blog on something you know, I can easily answer these questions with my experience in the field.
  5. Use the Answers, when they are good enough, to guide you through an easy edit of that question. Do not leave the original Answers.
  6. Add YouTube videos to the Answers, especially if you can link to your own videos.
  7. Add Amazon Affiliate ads (or whatever you use) throughout the article without getting crazy and stuffing. I use a combo of topic-related ads (radiation protection) and native (to appeal to whatever is in the cache of the reader).
  8. Make your Questions a Header tag so that your Table of Contents plugin will list your FAQs in a reader-friendly manner. Plus, I think this helps Google understand better what the article is about (schema).
  9. Internal link to your other posts liberally
  10. External link to high DA sites
  11. Don't forget your snippet and focus keyphrase (using Yoast)
  12. Add a nice, custom featured image from Canva (or whatever you use.)
  13. Add an Intro and Conclusion to round out the post (give it format).
This took me about an hour to create. It is more for consistent posting but also includes (in this case) 18 Common FAQs in my niche.

upload_2020-2-25_10-4-15.png

Enjoy.

I guess it depends on the niche. I think I will write more content instead of doing youtube stuff, it may be better in the long run. Thanks for the input.
Looking at my data a little closer, it might be worth it in the long run. If you can do both, create a YT copy of your written content. I mean, look at my stats from mostly Content Samaurai videos:

upload_2020-2-25_10-7-54.png

192 views in the last 48 hours seems significant. It's easy for me to overlook these because it takes so freeking long to monetize a YT channel. If I was monetized, I'd be paying a lot closer attention to what was going on there.

upload_2020-2-25_10-9-18.png

Maybe I'm just still at the baby growth stage and this venue takes a while to ramp up?

I still have a long friggin way to go though:

upload_2020-2-25_10-11-25.png

and I have about six months to reach the requirements: Joined Jul 1, 2019
 
Standby, let me go look...

Do you mean EPMV?

View attachment 128251

Ezoic creates "wrap around code" that goes before and after your existing Adsense code. Then, in effect, wraps over the Adsense ad with their own ad. They claim that their AI testing tells them when the Adsense ad is a better product for the visitor and when the Ezoic ad is better for the visitor. Their AI determines which ad to show (Adsense vs Ezoic.)

They also run placement tests to see where, on your page, the ads get more action. I see their stuff all over the place.

Interestingly, when you get "enough" traffic, Ezoic "invites" you into a special club membership. It costs, like, $1000-4000 per month but your ROI is always over that amount. I've seen lots of members post that they make more money when they are a part of that club than if they just ran Ezoic ads normally.

A perfect example of "you have to spend money to make money." I'm not sure how it works. Maybe they just pay more attention to the club members and make sure the best ads show. Or maybe they have advertisers that pay more for their ads to go on sites with higher traffic? You get to tap those high rollers by buying into the club?

So, to answer your question, NO. I don't place any links.

And I mix in Amazon Affiliate links on the side bar and in between content paragraphs.


What's the cpc of your targeted keywords (according to GKP or ahrefs)? Just wondering, how much can be earned with ezoic when going with low cpc keywords. :)

Thank you very much!
 
What's the cpc of your targeted keywords (according to GKP or ahrefs)? Just wondering, how much can be earned with ezoic when going with low cpc keywords. :)

Thank you very much!
I can't afford AHREFs but I only post on GKR under .25. I don't know the Cost Per Click. Maybe I need to learn how to incorporate that into my KW planning?

My current KW research method:

  1. Use Keyword Researcher Pro to discover thousands of KW in my niche
  2. Copy/Paste them into Google's Keyword Planner. Use Historical Metrics under Keyword Plan.
  3. Export to Excel spreadsheet
  4. Remove High and Medium Competition kws
  5. Sort out junk results, as best I can
  6. Upload to Allintitle.co and run for GKR
  7. Export to Excel again and sort by Lowest GKR
  8. Sort out any junk results left
  9. Start targeting lowest GKR (I get lots of zeros) regardless of if search volume is 10 or 250

I can't afford AHREFs but I only post on GKR under .25. I don't know the Cost Per Click. Maybe I need to learn how to incorporate that into my KW planning?

My current KW research method:

  1. Use Keyword Researcher Pro to discover thousands of KW in my niche
  2. Copy/Paste them into Google's Keyword Planner. Use Historical Metrics under Keyword Plan.
  3. Export to Excel spreadsheet
  4. Remove High and Medium Competition kws
  5. Sort out junk results, as best I can
  6. Upload to Allintitle.co and run for GKR
  7. Export to Excel again and sort by Lowest GKR
  8. Sort out any junk results left
  9. Start targeting lowest GKR (I get lots of zeros) regardless of if search volume is 10 or 250
and I use Article Forge to help me with content if I have Writer's Block.

Here is my current Plug use:

upload_2020-2-26_17-3-11.png

upload_2020-2-26_17-3-43.png

I'm switching back and forth between Smush and ShortPixel. I haven't made up my mind yet.

Haven't had time to use Quize yet either.

Warning - Quize plugin is NOT compatible with all themes. It does NOT work with Acabado.

The company will NOT refund no matter what. AND they require full Admin access to your WP backend to see if they can help you when it doesn't work.

I have deleted the plugin and informally complained to their Support team that it is bad business to refuse refunds when a product does not work as advertised.

They don't seem to care so again, I would stay away from Quize: https://quizeplugin.freshdesk.com/support/tickets & https://quizeplugin.com/

What IS working for me for making quizzes so far: https://quizandsurveymaster.com/
 
Quick tip from my experience: I saw almost no results with Smush, so I switch to WP Rocket + Imagify (available on festinger) and I saw huge PageSpeed increases, and you can actually see how much Imagify is optimizing your images by.
 
Quick tip from my experience: I saw almost no results with Smush, so I switch to WP Rocket + Imagify (available on festinger) and I saw huge PageSpeed increases, and you can actually see how much Imagify is optimizing your images by.
Do you have a link to festinger?
 
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