@Big Ron sharing my own stats from the last 30 days. Product Links = I have a page dedicated to a buyer keyword and I directly link to a product. Native Shopping Ad = Shown before the last H2 heading of the article. I will try and move it around to see if at the end is better, or mid article, etc. I am yet to test that out. Obviously the product links get a massive click through rate compared to the product links, but the conversion rate is still only 3.62% of the clicks and < 1% of the impressions.