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Is this legal? Outranking offline businesses.

Discussion in 'Black Hat SEO' started by sloman22, Mar 9, 2017.

  1. sloman22

    sloman22 Registered Member

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    My friend has a local company and there are 5 more companies doing the same business in the same city.

    All of them have websites, yet none but one know seo.

    This one obv ranks top on google on every related keyword and they even have ads set up so that if I search for my friends company, the first ad is this competitor company. They have covered all other companies keywords with AdWords..

    Is it legal and just fine black hat or is there something more to it.
    This is in Europe.

    Hope to get some insight from you experts
     
  2. TwoOneThree

    TwoOneThree Regular Member

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    Ofcourse it's not illegal
     
  3. Pinktoe

    Pinktoe Regular Member

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    lol
     
  4. dbanjo

    dbanjo BANNED BANNED

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    Well smartasses it isn't that simple. You can't bid on someones trademark. So it depends, are all the other companies nams that they are bidding on, trademarked. If they are, then this would not be legal in most countries.
     
  5. Pinktoe

    Pinktoe Regular Member

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    The big companies are doing this

    Search shopify for example
     
  6. sloman22

    sloman22 Registered Member

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    They are trademarked (registered businesses).
    Im looking for facts, not speculations and subjective opinions

    Yes Pinktoe, Shopify is a nice example of what I am trying to ask..
     
  7. leena

    leena Jr. VIP Jr. VIP

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    If you get companyname.com then yes illegal, if something generic like nycattorney.com then no issues.
     
  8. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    Then call a lawyer and stop asking strangers on a BLACKHAT forum for legal advice...

    -ThopHayt
     
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  9. Twanofzo

    Twanofzo Regular Member

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    Are you from the Netherlands?
     
  10. Chris Giles

    Chris Giles Newbie

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    I would open an Adwords account for the client, taking the £75 intro offer from Google. Then get onto Google Adwords for support in setting up the initial ads and remark that a competitor is bidding for your client's brand name with their own ads. Worked for me.
     
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  11. kickthat

    kickthat Jr. VIP Jr. VIP

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    Just because it is a registered business does not automatically mean it is trademarked. Don't confuse the two.

    I agree with @ThopHayt, if this is a serious problem for you, consult a lawyer.
     
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  12. tb303

    tb303 Power Member

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    From here...
    https://support.google.com/adwordspolicy/answer/6118?hl=en-GB
     
  13. Sargist2k

    Sargist2k Newbie

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    This seems to be the smart thing to do.

    If google won't help, ask a lawyer. If the lawyer says it's not much he can do, then get a well-known lawyer in your city and have him send a letter to your competitor asking him in a nice way to not bid on your client's name.
     
  14. patriotnews

    patriotnews Senior Member

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    So he is bidding ads for your friend's company name.
    What would be illegal with that?
    Are his ads pretending to be your friend's company or more like "hey, we're better"?