Hello. I confess I am new to PPC. Very new. But I've read some PPC/adwords stuff ebooks and I think I get some idea what its all about and decide to take the theory that I learn from those ebooks into practical. I am trying to promote about health and fitness niche, and I plan to start now. But as you all now, Christmas is just several days more... Do you think its the best time to start a ppc campaign on these niche? Or I should be doing something else or I should wait? Any opinion are appreciated. Thank you.